Marketing Manager

Responsibilities

• Owns the marketing strategy for loyalty and digital experiences, ensuring clear value propositions and customer-centric messaging.
• Translate enterprise and brand strategies into actionable marketing plans for loyalty benefits, digital coupons, mobile app and website features.
• Ensure loyalty and digital products are consistently and effectively represented across all marketing touchpoints.
• Lead annual and quarterly marketing planning for loyalty and digital initiatives.
• Build integrated campaign plans that align loyalty and digital priorities with broader brand, promotional, and merchandising strategies.
• Partner with channel owners to active campaigns across email, app, web, paid media, and in-store environments.
• Brief creative teams on messaging, customer insights, and success metrics.
• Oversee campaign development from concept through launch, ensuring quality, clarity, and brand alignment.

• At least five years of experience in Marketing experience
• Experience in campaign design and management
• Must be detail oriented, a self-starter and enjoy working in a fast-paced environment

• Bachelor’s degree in marketing preferred
• Strong project management
• Excellent leadership, team building, and problem-solving skills