Associate Manager, Field Marketing, Hennessy – Louisiana

Are you ready for a world of possibilities?

You embark on a career journey with the leaders of luxury wines, champagnes, and spirits, within the prestigious LVMH Group. From nature to communities, you’ll craft unforgettable experiences that drive the collective success of our 26 Maisons – each one with a unique heritage and set within the most remarkable terroirs the world has to offer.
You enter a world of possibility where career development opportunities across our Maisons, our 5 global regions, and the entire LVMH Group, are unmatched. You join a passionate community of talents that spans four generations and combines a wealth of roles and skillsets from the roots of the vine to the glass and everything in between. You discover our essential
relationship with our terroirs, and how we nurture and preserve the soils which are the source of our singular products. Our global Living Soils Living Together program has four key commitments for 2030: regenerating soils, mitigating our climate impact, engaging society, and empowering our people. You will share in our passion for hosting, for art-de-vivre as well as our pride in creating products that celebrate life’s most memorable milestones, while always experienced through measured, responsible tasting.

Moët Hennessy is proud to promote a diverse, equitable and inclusive working environment for all. As an employer, Moët Hennessy offers unique journeys throughout its global ecosystem, opportunities to develop new skills and grow professionally. If you want to inspire and be inspired, to craft experiences and experience the best in craftsmanship, this is where you’ll flourish.

The Associate Manger, Hennessy Field Marketing - Louisiana, localizes national programming to meet the needs of the local market and consumer. This role serves as the area expert for the Hennessy brand and acts as a liaison between Commercial Sales and Brand Teams. An ideal candidate must possess strong cultural fluency and be able to translate consumer insights and trends into meaningful brand programming.

Office/

Location:

Remote in market based on business needs.
This role is based in New Orleans, LA, and candidates must reside within the New Orleans metro area. This role requires substantial time in the market, including travel and execution throughout the state of Louisiana

Compensation: $79,000-$99,000/ annually + bonus

• In partnership with the Field Marketing Director SGWS East, adapt national brand strategies into locally relevant programs that drive brand equity and commercial results across Louisiana
• Develop strategic partnerships with key accounts (especially on-premise), cultural organizations, community leaders, influencers, and trade advocates to strengthen Hennessy's presence and credibility in Louisiana.
• Leverage cultural fluency and local market insights to identify authentic opportunities, cultural moments, and consumer connections that increase brand relevance.
• Manage activation planning, execution, and post-analysis, including recapping.
• Manage A&P budget in partnership with the region Director, including annual planning, spend tracking, coding, invoice reconciliation, and accrual management.
• Role includes programming flagship events in South Carolina in partnership with the Field Marketing Director, and associated travel.

• Build and maintain strong relationships with customers, distributors, trade partners, and local influencers to drive long-term brand growth.
• Have a strong understanding of the 3-tier system, business operations and on/off premise account dynamics.

• Serve as the key…