Regional Sales Manager - Southeast

Regional Sales Manager

The Regional Sales Manager develops and implements sales and marketing activities, strategic development plans, and growth objectives for Continental Tanker Tech within an assigned geographic territory. This position is responsible for meeting or exceeding territory goals, developing new business, managing existing accounts, maintaining customer relationships, documenting sales activity in CRM, coordinating with branch leadership, and communicating CTTECH capabilities, services, policies, advantages, and value to customers and internal stakeholders.

Essential Functions

• Meet or exceed all assigned budgeted goals for the assigned sales territory.
• Develop and implement a new business prospecting plan that includes targeted lead generation, cold call prospecting, and weekly RFP generation.
• Communicate and coordinate new business prospecting activity with Branch Managers and Senior Leadership.
• Develop, maintain, and utilize internal CTTECH and PVS resources to grow internal and external revenue.
• Use internal relationships and customer connections as a conduit for corporate top-down selling opportunities.
• Manage the current account base to maintain accounts, revenue opportunities, and gross margins for each account.
• Meet with current accounts in an organized manner and document account status, activity, and follow-up needs in CRM.
• Effectively communicate Continental Tanker Tech policies, service capabilities, updates, and business changes to customers.
• Maintain current and accurate customer files, sales forms, market data, and customer management records.
• Input customer, market, sales, RFP, prospecting, and account data into CRM or other customer management systems on a regular basis.
• Maintain a complete understanding of Continental Tanker Tech services, capabilities, advantages, benefits, and customer value proposition.
• Understand the capabilities and limitations of Continental Tanker Tech on an individual branch basis and communicate those accurately to customers.
• Serve as a subject matter expert and sales resource to Branch Managers, branch staff, and senior leadership.
• Prepare weekly, monthly, quarterly, and annual reports as required by senior leadership.
• Develop and maintain consistent communication with senior leadership regarding pipeline, account activity, customer feedback, market conditions, and territory performance.
• Support customer retention, revenue growth, gross margin protection, and strategic territory development through disciplined account management and sales execution.
• Follow company policies, customer requirements, pricing expectations, branch procedures, CRM expectations, confidentiality requirements, and all applicable safety and business conduct standards.

Non-Essential / Marginal Functions

• Participate in customer meetings, branch meetings, trade shows, sales planning sessions, and business development events as assigned.
• Support cross-functional coordination with Operations, Branch Managers, Service Writers, Parts personnel, Supply Chain, and leadership to help align customer needs with CTTECH capabilities.
• Assist with special projects, sales campaigns, acquisition integration, customer onboarding, and market development initiatives as directed.
• Support internal training, branch communication, and customer-facing material development when requested by leadership.

Required Knowledge, Skills, and Abilities

• Strong verbal and written communication skills.
• Excellent planning and organizational skills with the ability to manage a diverse and significant workload.
• Ability to work collaboratively and manage or achieve results through others using influence, logic, and persuasion.
• Willingness to take ownership and drive results in the assigned territory.
• Strong problem-solving, quantitative, and analytical skills, including the ability to balance customer, supply chain, operational, and company objectives.
• Strong formal presentation skills for customer groups, internal stakeholders, and leadership audiences.
• Ability to understand CTTECH services, branch capabilities, repair offerings, commercial value, customer needs, and competitive position.
• Ability to prospect new business, manage accounts, use CRM, document customer activity, and maintain accurate sales records.
• Ability to communicate professionally with customers, branch managers, technicians, senior leadership, and internal support teams.
• Basic knowledge of Microsoft Office, email programs, CRM systems, reporting tools, and sales documentation practices.

Required Qualifications

• Bachelor's degree in an applicable field or equivalent experience required.
• Three to five years of technical sales experience or equivalent combination of education and experience required.
• Strong oral and written communication skills required.
• Strong planning, organizational, and problem-solving skills required.
• Basic knowledge of Microsoft Office and email programs required.
• Ability to travel within the assigned territory and to customer, branch, or company locations as business…