Senior Packaging Engineer, Formulated

Parenting isn’t picture-perfect. It’s messy, hilarious, exhausting, and life-changing — sometimes all before noon. That’s where we come in.

Founded in 2014 by our CEO Chelsea Hirschhorn, Frida was built to make the raw reality of parenting a little easier to navigate (and a lot less overwhelming). It all started with one legendary snot-sucker — the Nose Frida — and has grown into a 200+ product lineup that supports families through every stage: from fertility and postpartum recovery to baby care and beyond.

We don’t shy away from the stuff no one else wants to talk about — nipple pain, diaper blowouts, or the emotional roller coaster that comes with keeping a tiny human alive. We call it like it is, solve the problems that actually matter, and build products that help parents feel seen, supported, and totally capable.

You can now find Frida products in 50+ countries and thousands of stores across the U.S., from the biggest national retailers to your neighborhood grocery aisle.

Under Hirschhorn’s leadership, Frida has become a category leader by challenging taboos, championing honesty, and supporting families at every stage of parenthood and beyond, earning acclaim on TIME's 100 Most Influential Companies, TIME Best Inventions, Fast Company Most Innovative Companies and Fast Company Brands That Matter. But the real win? Knowing we’re helping parents everywhere feel a little more human and a little less alone.

Frida is seeking a Senior Packaging Engineer, Formulated to join our Packaging Engineering team and support the product development pipeline and broader packaging initiatives. This includes ideating, designing, prototyping, and validating new package proposals with an emphasis on aesthetics, performance, and manufacturability. The selected individual will have an eye for design and a mind for creativity.

Responsibilities to include:

• Serve as a technical lead for formulated packaging development on cross-functional teams. Establish technical objectives, direct, plan and execute complex technical requests for global packaging requirements, including primary, secondary, and tertiary packaging for retail and e-commerce
• Partner with formulation scientists on providing recommendations for packaging testing & required equipment needed for launch & to achieve high quality products
• Ensure primary package functionality and specifications will perform to established performance criteria
• Plan, coordinate and execute formulated product line trials, documentation of trial outcome, fill range, weight, testing, coding, secondary & tertiary pack out, and palletization
• Develop formulated packaging to support Frida’s New Product Development (NPD) pipeline, keeping in mind principles of engineering, design, quality, manufacturing, marketing, and transportation
• Create and maintain library of detailed package BOM specifications and package assembly SOP instructions, exploded view drawings, pallet patterns, and other associated engineering documents for new and existing packaging
• Responsible for ownership of and adherence to CSP requirements (Cost, Schedule, Performance) for assigned projects
• Ensure safe transport of product to market and end user, providing value to the company, controlling overall costs and mitigating potential risks
• Assist in development of streamlined & strategic packaging standards and guidelines for future growth and category expansion
• Generate presentation materials such as hand sketches, prototype samples, 3D renderings, unboxing journey visuals, and palletization layouts
• Engineer folding carton, rigid/turned edge, corrugated and bottled solutions, consistent with premium brand experiences
• Develop and qualify 3D components such as…