Integrated Marketing Manager

At Pursuit Spirits, we’re redefining the whiskey experience. Born from the creators of the award-winning Bourbon Pursuit podcast, we blend our deep industry knowledge with bold creativity to craft unique and high-quality American whiskeys that have captured the hearts of enthusiasts. We make whiskey for those who know good whiskey.

As a small dynamic team, we’re creating a movement. With our new visitor experience on Louisville’s historic Whiskey Row, we offer immersive one-of-a-kind experiences, hands-on educational sessions, a retail shop and a transformative cocktail and tasting bar for more people to join the pursuit.

• We are obsessed with customer success. Our growth is anchored by every distributor, supplier and retail customer that believes in our pursuit.
• We don't take ourselves too seriously but we do seriously good work. Our passion delivers excellence by n improving ourselves professionally and personally and we have fun in the pursuit of making moments for others.
• We defy convention and are intentional in action. We continually reimagine ourselves in pursuit of what is next.
• We don't see problems, only solutions. We rely on each other as a team and are quick to resolve issues, while being empowered to make the best decisions with good intentions to further our pursuit.
• We may not agree but we're honest and build trust through accountability. We value diverse perspectives and take collective responsibility, while holding ourselves and each other accountable, in the lol of our shared goals.

• Be a Trailblazer: We aren’t some stodgy corporation. Work alongside a very small team of passionate individuals who want to shape the future of the whiskey experience in a fast-paced startup.
• Growth and Creativity: You won’t be stuck in a box. Collaborate in a fast-growing, dynamic company that encourages new ideas and creative freedom to discover new solutions.
• Best In Class: We don’t mess with mediocre. Play an integral part in delivering unforgettable moments for whiskey lovers through our products, storytelling, and visitor experience.
• Enjoy the Perks: Join a team that values work-life balance with opportunities for professional growth.

Pursuit Spirits is seeking an Integrated Marketing Manager to lead the strategic and creative growth of our brand portfolio while curating captivating activations. This individual will act as the bridge between our production team, our visitor experience at Whiskey Row, and our growing national audience. You will be responsible for enforcing the brand’s voice, managing our public presence, and creating high-impact experiences that drive both foot traffic and sales.

• Maintain and enforce brand standards and positioning for Pursuit Spirits, Trial + Error, and the Whiskey Row Visitor Experience to ensure 360-degree consistency of our identity.
• Guide the visual and narrative direction across digital, print, merchandise, and on-site distillery experiences.
• Partner with sales, production, and executive leadership to ensure all marketing efforts reflect company-wide priorities and inventory goals.
• Research and lead the submission process for spirit and traveler awards to amplify marketing and PR efforts.

• Design and execute a year-round activation calendar for Trial + Error, including pairings, holiday events, and launch parties to drive consistent traffic.
• Cultivate high-value relationships with local hotels, tourism boards, convention bureaus, influencers, and businesses to keep Pursuit at the top of the Louisville "must-visit" list.
• Assist in the conceptualization and design coordination of merchandise for the Whiskey Row experience to enhance the guest "take-home" journey.

• Proactively identify new market opportunities across local, destination, and distributed regions.
• Manage the Mailchimp lifecycle, including newsletter creation and automated communications to our database of subscribers.
• Manage the Trial + Error social media ecosystem, including content strategy, posting schedules, and active community engagement.

• Independently produce…