Director of Engagement
Listed on 2026-02-19
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Marketing / Advertising / PR
Marketing Communications, Marketing Manager, Branding Specialist / Ambassador -
Management
Benefits
10 paid holidays, 23 PTO days, flexible work schedule, deeply subsidized team member and dependent health insurance coverage, paid family and medical leave, short- and long-term disability, up to 8% retirement match 401k, cell phone, downpayment assistance, and opportunities for professional development and certification
Final date to receive applications5:00pm on February 13, 2026
Application instructionsTo apply for this position, please email a cover letter, resume and contact information for three references to before the Final date to receive applications listed above.
Start DateImmediately
Office HoursMonday through Friday, 9am to 5pm, subject to change
About New Town MaconNew Town Macon, a 501(c)3 nonprofit organization, is the driving force behind downtown Macon's revitalization in Georgia. New Town is one of the most dynamic, comprehensive and innovative revitalization non‑profits in the country. Formed in 1996, New Town has leveraged more than $1.1 billion of investment in the urban core during its existence. New Town’s mission is “invest time, resources, and money in local people and businesses to revitalize Downtown Macon.”
We empower locals to dream big and hold our staff and board accountable with a 5‑year strategic plan that guides our daily work. New Town Macon won the Great American Main Street Award in 2024.
New Town is a small office where professionals manage their own time independently within their area of responsibility. Employees must be self‑motivated problem solvers and must deploy their skills and abilities to bolster their colleagues, contribute to the success of the organization as a whole and fulfill our mission. Because the staff is small, tasks and projects shift across job descriptions fluidly as we encounter new opportunities and challenges.
To learn more about New Town Macon, visit
JOB DESCRIPTIONThe Director of Engagement is a full‑time, salaried position responsible for fulfilling our mission by managing New Town’s relationships with outside partners and the general public, primarily using placemaking and communications strategies. This position plans and manages events, maintains Macon’s national Main Street accreditation, and leads marketing and public relations strategies. This employee is responsible for managing New Town's brand and public image, overseeing the Main Street Macon volunteer board, and planning events that drive foot traffic to downtown Macon in support of local businesses.
Ultimately, this position is charged with enhancing the everyday downtown experience.
The role works closely with the Digital Content Manager to execute marketing priorities and reports directly to the Chief of Staff and Vice President for Development, while collaborating with the President and CEO, staff, and volunteers.
The successful employee will be creative, well‑organized, efficient and able to multitask. The employee will also be an excellent communicator and fluent in digital and traditional communication forms including graphic design. We are looking for a team member who brings professional skills in marketing, communications, placemaking, and public relations, who can strengthen all aspects of our mission, especially increasing general awareness about our activities and success.
Required Qualifications- Bachelor’s degree in marketing, public relations or related field
- 5‑7 years of experience in marketing, public relations, communications, graphic design, event planning, non‑profit organization, and/or comparable field
- Commitment to downtown Macon and our mission
- Experience serving or managing a volunteer board and/or committees, including agenda planning, volunteer engagement, and running an effective meeting
- Superior oral and written communication and interpersonal skills
- Demonstrated experience planning and executing events
- Advanced computer literacy, including:
- Proficient in Microsoft Office suite (Microsoft Word, Excel, PowerPoint)
- Proficient in website content management systems
- Proficient in email marketing software
- Proficient with content creation, social media messaging and advertising (primarily Facebook, Twitter, Instagram, and Flickr)
- Experience with…
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