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Family Advisor

Job in Madison, Dane County, Wisconsin, 53774, USA
Listing for: Deercreekseniorliving
Full Time position
Listed on 2026-08-13
Job specializations:
  • Healthcare
    Healthcare / Medical Sales
Salary/Wage Range or Industry Benchmark: 42000 - 62000 USD Yearly USD 42000.00 62000.00 YEAR
Job Description & How to Apply Below
## Family Advisor Apply locations:
McFarland, Wisconsin:
Madison, Wisconsin time type:
Full time posted on:
Posted Todayjob requisition :
JR63188

McFarland Villa Assisted Living and Madison Pointe Senior Livingis currently seeking a
** Family Advisor
** to join our team of dedicated professionals who want to make a difference in the lives of our residents, their families and our community. We are guided by our CAPLICO Core Values:
* Celebration
* * Accountability
* * Passion for Learning
** Love One Another
** Intelligent Risk Taking
** Customer Second (Employee First!)
** Ownership*If these core values resonate deeply with your own moral compass and you meet the requirements below, then you should apply.

About the Opportunity Successfully leads the resident recruitment process by establishing and cultivating meaningful relationships with prospects and their families and identifies individual candidate’s needs. Develops and maintains productive internal and external marketing strategies including referral sources and community relationships. Maintains occupancy levels, tracks and trends resident movements, is the central point of contact for all prospective residents and manages the admission/assessment process in collaboration with the community management team.

Critical Success Factors
* Superior communication skills with the ability to effectively communicate in English, both orally and in writing.
* Ability to communicate a clear vision of the community and its services.
* Dependable and punctual with a professional, competent demeanor.
* Knowledge of the physiology and psychology of the older person.
* Recognizes common signs/symptoms of dementia.
* Demonstrates strong customer service skills and telephone marketing skills.
* Adaptable, flexible and focused on meeting the needs of prospective residents and their families.
* Demonstrate team and business partner skills.

Preferred Qualifications
* Degree in marketing or human services field preferred.
* Prior experience in marketing to seniors, in sales, senior housing, long-term care insurance, hospitality or an appropriate healthcare/personal care background preferred.
* Proven track record of marketing/sales results.
* An outgoing personality, superior communication skills and strong customer service orientation required.
* Must present a neat, clean appearance and demonstrate a positive, cheerful attitude.
* Must possess a clean driving record and valid state issued driver’s license.
* Local travel required.

We are an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics

The employer for this position is stated in the job posting.  The Pennant Group, Inc. is a holding company of independent operating subsidiaries that provide healthcare services through home health and hospice agencies and senior living communities located throughout the US.  Each of these businesses is operated by a separate, independent operating subsidiary that has its own management, employees and assets.  

More information about The Pennant Group, Inc. is available at  is the most progressive company in the exploding healthcare services field today. Dedicated to restoring public confidence in the healthcare industry, PSL has assembled a team of highly competent, dedicated and caring individuals who are creating a new standard of excellence for healthcare providers everywhere.

PSL currently serves over 50 long-term care, facilities in six Western states. These facilities have no corporate headquarters or traditional management hierarchy. Instead, they operate independently with support from the “Service Center,” a world-class service team that provides the centralized clinical, legal, risk management, HR, training, accounting, IT and other resources necessary to allow on-site leaders and caregivers to focus squarely on day-to-day care and business issues in their individual facilities.

As an organization, we are deeply committed to our mission of providing life-changing service to our residents, employees and the communities we serve.
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