VP, Meetings & Events

Overview

America’s Credit Unions is a leading company in the Financial Services Trade Association sector, known for our advocacy on behalf of all Credit Unions. We fuel our employees’ professional growth at every level, committed to the financial well-being of every member and champion the credit union story.

We are seeking a highly motivated and experienced VP, Meetings & Events to establish America’s Credit Unions as the premier/go-to meetings and events provider for the credit union industry through exceptional service, innovation and quality. As a dynamic people leader, the ideal candidate will guide a high-performing team to plan, organize, and implement America’s Credit Unions' meetings and events, while strategically overseeing hotel selections, contract negotiations, stakeholder relationships, and the overall attendee experience.

This is a Hybrid Role based in Madison, WI

• Establish, drive and continually evolve the strategy for Meetings & Events experience that reflects trends in the meeting experience industry while exceeding the needs and expectations of staff, members, and other event attendees through innovation and quality.
• Define and drive the overall meeting operations and strategy for all in-person and hybrid meetings – to include schools and conferences and America’s Credit Unions' GAC – so that the shared function delivers Best-In-Class Credit Union Solutions in support of the Strategic Plan.
• Work cross-functionally with colleagues on meeting/event strategy, conception, event operations and event activation, audience engagement and execution of virtual and hybrid attendance options.
• Partner with the Learning/Education team on the hybrid platform to oversee project management and timelines of each hybrid event and lead internal project management processes defining key milestones and ensuring deadlines are met.
• Ensure consistency in how programs are managed and run across Learning Events, Councils, and GAC.
• Understand overall trends in meeting and conference experience, bringing new ideas, unexpected experiences, and relevant technology to the table while also:
  • Ensuring consistency in experience for attendees across association programs.
  • Matching the experience to the learning objectives of the program, to include a focus on building advocacy capabilities.
• Lead design and execution of events including:
  • Signature Events (GAC)
  • Virtual events – recommend appropriate on-site location for virtual/hybrid production, estimate costs/expenses (internet, A/V, space needs, etc.) for producing events, and coordinating logistics support staff schedule.
• Lead sourcing, contracting, and vendor management.
• Establish and consistently apply a strategy for sourcing, contracting, and vendor management.
• Manage and partner with current vendors to ensure event needs are met from a provider relationship standpoint.
• Represent America’s Credit Unions and ensure that vendor relationships offer the most significant return for the investment.
• Manage relationships with sales offices and/or hotel management, as needed, attending industry events as requested/required.
• Negotiate: contracts that benefit the association and member credit unions; hotels and suppliers that fit the America’s Credit Unions brand.
• Manage and maintain other hotel/meeting industry contracts such as airline contracts, exhibit contractors, car rentals, etc. as necessary.
• Team leadership: provide leadership and supervision to staff, coach and mentor, and support professional development to enhance knowledge and engagement.
• Ensure efficient alignment and allocation among the team of meeting planners and Program Coordinators; define roles and responsibilities and communicate across the association.
• Oversee budget, financial and profitability; support and drive related budget components for signature events in partnership with the overall event owner.
• Support event leaders to maximize the experience while managing revenue and expense considerations.
• Contribute to the financial success of the association through hotel contract commissions for in-person events.
• Conduct travel that supports the goals of Meetings & Events; conduct site visits and…