Communications & Digital Content Specialist
Listed on 2026-08-11
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Marketing / Advertising / PR
Digital Marketing, Marketing Communications, Content Writer / Copywriter, Social Media Marketing
Current Employees:
If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process. Job Category
Academic Staff
Employment TypeRegular
Job ProfileCommunications Specialist
Job SummaryThe Ebling Library for the Health Sciences seeks a passionate, dynamic, and creative Communications and Digital Content Specialist to join its team. This position will develop and execute comprehensive communications strategies, manage digital and print outputs, and ensure consistent, accessible, and compelling messaging. The person in this role will work closely with library staff to identify editorial needs, craft high-quality content, and maintain strong brand and style standards while aligning with SMPH and institutional communications guidance.
This position oversees and manages:
- the library’s strategy for website content;
- all written and visual library communication for external parties and stakeholders, including the biannual library newsletter, regularly occurring news and announcements, and possible annual report via a variety of platforms and means;
- the creation, updating, and maintenance of library branding and style guides for written and visual communications;
- the library’s social media accounts;
- the creation and maintenance of consistent library signage within and outside the library.
- This position may require some work to be performed in-person, onsite, at a designated campus work location. Some work may be performed remotely, at an offsite, non-campus work location.
- The work schedule is flexible and will be determined at the time of hire.
Candidates who demonstrate the following knowledge, skills, and abilities will be given first consideration
- Experience using Word Press, experience working in or with libraries
- Determines strategy for website content
- Writes, edits, and publishes content for various communication projects and marketing platforms to align with strategic initiatives and established communication campaigns
- Monitors reach and effectiveness of communication campaigns, projects, and initiatives
- Reviews, edits, produces, and troubleshoots content for website and online presence
- Provides project management and execution of communications programs, initiatives, and tactical plans
- Plans editorial content according to established goals and objects
- Communicates with stakeholders to verify requests and identify editorial resources
- Develops blog and social content based on local programming, events, and educational services.
School of Medicine and Public Health, Ebling Health Sciences Library, Health Sciences Library Public Services
Ebling Library, under the School of Medicine and Public Health, serves the health sciences schools, departments, programs on the UW-Madison campus, including UW Hospital, supporting researchers, scholars, clinicians, students, and staff in the discovery, access, and use of biomedical information through curation, innovative services, and partnerships.
CompensationThe expected salary range for this position is $65,000 up to $75,000 for highly experienced candidates and actual pay within this range will depend on experience and qualifications.
Employees in this position can expect to receive benefits such as generous vacation, holidays, and sick leave; competitive insurances and savings accounts; retirement benefits. For more information, refer to the campus benefits webpage.
SMPH Faculty /Academic Staff Benefits Flyer 2026
Required Qualifications- Minimum 3 years of experience in communications and/or marketing;
- Excellent project management and organizational skills, and ability to balance multiple projects at one time;
- Demonstrated skill in written and oral communication;
- Demonstrated ability to work independently as well as function effectively in a team environment, including strong interpersonal skills;
- Experience with website content management systems (e.g. Word Press);
- Experience using graphic design tools (e.g. Adobe Creative Suite) to create promotional and/or educational for multiple audiences;
- Proficiency with social media tools and communications strategy;
- Proven experience in…
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