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Regional Manager-Consumer Direct Sales

Job in Madison, Dane County, Wisconsin, 53774, USA
Listing for: Utilicom
Full Time position
Listed on 2026-07-19
Job specializations:
  • Sales
    Area Manager, Outside Sales, Business Development
Salary/Wage Range or Industry Benchmark: 108500 - 176300 USD Yearly USD 108500.00 176300.00 YEAR
Job Description & How to Apply Below

Overview

The Regional Manager – Consumer Direct Sales plays a key role in delivering the TDS consumer value proposition directly to customers across the Madison, WI region and surrounding communities. This position is integral to the consumer sales strategy and is accountable for driving revenue growth by acquiring new customers and expanding existing relationships through TDS's full suite of products.

In this role, you will lead and manage all in‑person, door‑to‑door sales teams supporting the Madison regional footprint, ensuring customers experience a trusted, local, and customer‑first approach. You'll provide leadership for Consumer Direct Sales teams, partner and referral programs, and third‑party contractors, while driving market share across established neighborhoods and growing residential areas. The ability to effectively lead remote, field‑based teams and remain closely connected to local community dynamics is essential.

You will own regional performance end to end—managing revenue and expense budgets, developing compelling offers, and ensuring strong execution in the field. A significant part of your impact will come from hiring, developing, and coaching high‑performing sales leaders and frontline teams who represent the TDS brand every day in the communities we serve.

This is an opportunity for a relationship‑driven, customer‑focused sales leader who values community presence, thrives in hands‑on field leadership, and is energized by growing TDS's footprint across the Appleton and greater Fox Valley region.

Responsibilities
  • Manage existing direct sales teams driving activity and delivering sales results from door knocking, partner/referrals, property owner MDU partnerships, local event participation and potential partnership with external door to door vendor to ensure region meets/exceeds sales targets.
  • Recruit, develop and retain a team of sales supervisors and Direct Sales Reps that deliver a best‑in‑class customer experience by using a consultative sales approach during each interaction and selling TDS' entire suite of products based upon the customer assessment. Data, Voice, TDS TV+, TDS Mobile Service, Internet Security, etc. Utilizes data to identify opportunities and strengths validated by hands on observation and activity in the field with the team.
  • Collaborate with the Marketing teams to develop strategies and promotional programs in support of overall sales channel goals.
Qualifications

Required Qualifications
  • Bachelor's degree OR 4+ years professional work experience.
  • 5+ years of experience in sales or marketing.
  • 4+ years of leadership experience.
  • Must be able to travel a minimum of 20% annually.
Other Qualifications
  • Due to managing multiple geographically dispersed market, must be willing to travel up to 50% of the time.
  • Entrepreneurial mind‑set: take ownership in the development of business opportunity, take responsibility for the success of the team, identify, and pursue new revenue opportunities, and persist when faced with difficult challenges presented by internal and external sources.
  • Ability to accomplish goals by securing the support and cooperation of individuals outside your span of control; ability to sell others.
  • Winning “can‑do” attitude and strong work ethic as evidenced by a track record of success in business, education, or extracurricular activities.
  • Demonstrated history of success in telecommunications sales.
  • Ability to set goals clearly and effectively and then attain them as evidenced by a track record of setting goals, creating a work plan, establishing a reward, working diligently, measuring performance, adjusting as necessary and then accomplishing the goal.
  • Excellent verbal and written communications skills including the ability to convincingly persuade others as evidenced in personal interviews and via telephone.
  • Demonstrated history of success in management or experience as in a mentoring role either formal or informal.
Benefits

Associates scheduled to work 20 or more hours per week have access to:

  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • Life Insurance
  • 401(k) Plan
  • Generous Vacation & Paid Sick Leave
  • Seven Paid National Holidays & One Floating Holiday
  • Paid…
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