Meta Ads & Performance Marketing Specialist hospitality​/lifestyle​/F&B​/hotel

Hiring: Meta Ads & Performance Marketing Specialist (Hospitality / Beach Club / Hotel Experience Required)

Location: Remote or Bahrain-based (preferred)

Type: Freelance / Part-time → potential full-time (We prefer one strong operator, not an agency)

About Us:

We operate premium hospitality and lifestyle brands in Bahrain, including beach clubs, hotels, and high-end venues.

We spend significantly on Instagram advertising but are resetting our entire strategy to focus on precision targeting, audience quality, and real-world impact, not vanity metrics.

We are looking for a hands‑on Meta Ads specialist who understands hospitality, F&B, nightlife, and destination marketing.

You will be responsible for:
Strategy & Structure:

• Audit and rebuild our Meta Ads account
• Design cold / warm / retargeting funnels

Segment audiences:

• Locals
• Tourists (pre‑arrival)
• High‑intent lifestyle audiences

Eliminate wasteful spend and simplify structure

Campaign Execution

Manage Meta Ads (Instagram‑first)

Launch and optimise:

• Retargeting campaigns
• Experience‑driven ads (not hard selling)
• Control budgets and scale only when justified

Performance Thinking

Define realistic KPIs for hospitality

Focus on:

• Qualified traffic
• Profile visits
• Whats App actions
• Retargeting growth
• Work closely with organic content (reels, stories, events)

What We Are NOT Looking For:

• Agencies
• Social media managers
• E‑commerce‑only advertisers
• Boosted‑post specialists
• Anyone promising instant ROAS miracles

Required Experience (Non‑Negotiable)

Proven experience running Meta Ads for hospitality, F&B, nightlife, hotels, or lifestyle brands

Strong understanding of:

• Audience targeting
• Retargeting logic
• Creative testing
• Comfortable working with founder‑level expectations
• Clear communicator (no jargon)

Nice to Have:

• Tourist / destination marketing experience
• Whats App click‑to‑chat funnels
• Understanding of how ads support on‑ground sales & staff upselling

Compensation

• Competitive, based on experience
• Monthly retainer preferred
• Quality over price

• Remote or Bahrain‑based work (flexibility in location)
• Opportunity to work with premium hospitality/lifestyle brands (experience and portfolio building)
• Hands‑on, strategic role (not just execution; career growth in Meta Ads strategy)
• Direct founder‑level interaction (mentorship, exposure, decision‑making influence)

Short intro

Hospitality accounts you personally managed

What you would fix first in a failing hospitality ad account

Applications without real examples will be ignored.