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Regional Sales Manager – Asia and Caucasus Region

Job in Manama, Bahrain
Listing for: PRAMAC
Full Time position
Listed on 2026-06-29
Job specializations:
  • Sales
    Sales Manager, Business Development
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 26320 - 33840 BHD Yearly BHD 26320.00 33840.00 YEAR
Job Description & How to Apply Below
Position: Regional Sales Manager – Central Asia and Caucasus Region

We are Pramac, a Generac Company, leading the evolution to more resilient, efficient, and sustainable energy solutions.

Established in 1966, we have always evolved, expanding our product portfolio and becoming the global benchmark for the production of generators and warehouse material handling equipment. Our diverse business lines ensure the company is a leading player in a wide variety of global markets.

Pramac, part of one of the world’s leading groups in gas and diesel power generation, is looking for a Regional Sales Manager - Central Asia and Caucasus Region - for it's subsidiary in Middle East.

The Regional Sales Manager will be responsible for identifying market opportunities for Generac products and determining distribution structure and channels in the Central Asia and Caucasus Region. This role identifies, assesses, attracts and negotiates with potential partners in any segment (e.g., residential, commercial and industrial). This role manages and expands business with existing customers. This role coordinates all aspects of our transactions (e.g., sales, legal, credit/payment, logistics, and shipment) with customers.

The Regional Sales Manager – coordinates all marketing activities with customers.

Key duties:

  • Identifies market opportunities for Generac products.
  • Determines distribution structure and channels.
  • Identifies, assesses, attracts and negotiates with potential partners in any segment (e.g., residential, commercial and industrial).
  • Manages and expands business with existing customers.
  • Coordinates all aspects of Generac transactions (e.g., sales, legal, credit/payment, logistics, and shipment) with customers.
  • Coordinates all marketing activities with customers.
  • Develops strategic relationships.
  • Supports new promotional programs.
  • Administers sales training in-market.
  • Provides world-class customer support.
  • Defines product specs and business plan to support new product development proposals.
  • Performs other duties as assigned.

Education, skills and experience:

  • Bachelor’s Degree in Business, Marketing or related field required; MBA preferred.
  • 5 – 7 years of sales and marketing experience. International trade experience. Experience in international logistics and customs requirements. Experience in markets in the region
  • Working knowledge of OEM/Dealer distribution
  • Fluency in English, Russian
  • Effective presentation skills; effective negotiation skills
  • Willing to travel internationally 75% of the time

The ideal candidate will have previously worked within the industrial sector and proven experience in power generation products.

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