Outreach and Engagement Specialist
Listed on 2026-10-03
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Marketing / Advertising / PR
PR / Communications, Event Management & Planning, Marketing Communications
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Outreach and Engagement SpecialistFull Time Manassas, VA, US
2 days ago Requisition
Salary Range: $72,823.00 To $94,670.00 Annually
General Definition of WorkInitiates and participates in community outreach, engages the general public and specific target audiences to introduce and educate about the agency’s services. Performs intermediate technical work composing and distributing customer and general public communications, and related work as apparent or assigned. Work is performed under the limited supervision of the Marketing Director.
Essential FunctionsTo perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable an individual with disabilities to perform the essential functions.
Plans, coordinates, and conducts community outreach activities to educate residents, employers, schools, community organizations, and other stakeholders about Omni Ride services and programs.
Develops general public communications, that may include newsletters, articles, and any other written materials that promote Omni Ride services, events, and community partnerships.
Revises schedule brochures, including proofing and coordination with Planning and Operations team.
Prepares and conducts special projects, expanding outreach to potential new riders, outreach/publicity for all Omni Ride services.
Builds out event calendar and participates in community outreach events and public engagement activities.
Identifies and maintains relationships with community members and stakeholders to increase brand awareness.
Expand the Ride-Along and Travel Training Program throughout the community and in designated service areas to increase ridership. Develop written communications, including presentations, short-form videos emails, flyers and brochures that highlight Omni Ride services and community involvement.
Collaborate with internal teams on special projects and rider outreach initiatives.
Performs related work as assigned.
Minimum QualificationsBachelor's degree in Communications, Customer Service, Public Relations, Education, or a related field, and considerable experience in communications, presentations, articles and newsletters, public and community outreach, or equivalent combination of education and experience.
Special QualificationsValid driver's license in the Commonwealth of Virginia.
Ability to work unconventional hours including occasional early mornings, nights, and weekends.
Job SpecificationsAbility to communicate effectively orally and in writing; ability to multitask and prioritize workload; ability to troubleshoot and develop basic websites/digital solutions; ability to edit efficiently and accurately; ability to establish and maintain effective working relationships with business and community leaders, executive management, other departments, outside agencies, and the general public. Strong organization, editing, and communication skills. Ability to work independently with moderate guidance, integrating team and company-wide goals in everyday activities.
WorkingConditions
This position consists of a combination of office and field-based work, with approximately 50% of time spent in the field supporting community outreach, recruitment, and engagement events. Work is mostly sedentary when performed in an office environment and requires little exertion of force, with occasional lifting of up to 40 pounds, including event-related equipment such as tents, tables, tent…
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