Adventure Park Manager

Park Manager

Reports To:

Park Performance Manager

With a passion to deliver outstanding experiences to park guests that build and maintain brand loyalty, the Park Manager bridges Park Services HQ and the local Park team to ensure outstanding guest care. They are responsible for inspiring their team to deliver Wild Play’s brand promise, ensuring established risk management standards are met or exceeded, meeting or outperforming revenue and budget targets, and adhering to SOPs and operational best practices.

With support from Park Services HQ, the Park Manager serves as the general manager of the park and is accountable for the overall “business” of their Wild Play Park. In contributing to the larger business of Wild Play’s network of parks, the Park Manager recognizes that the Park is ultimately a place of growth for both the guest and the members of the Wild Play team and acts as an incubator for developing future leaders.

This position is eligible for annual performance-based incentives and bonuses, tied to key performance indicators (KPIs) such as operational efficiency, team leadership, and overall contribution to company goals.

• Drive repeat business and new business to the Park, including corporate groups, school and youth groups, and special product and seasonal offerings. Utilize Park and Park Services HQ resources to coordinate group bookings and deliver high-value experiences adapted for various audiences.
• Actively participate in the local business community through relevant and strategically active organizations (business associations, Chamber of Commerce, tourism industry organizations, etc.).
• Develop new business opportunities and relationships, and foster existing client relationships in support of growth within the local community as well as other Wild Play Element Parks locations.
• Communicate with Park Services HQ and other Wild Play parks in support of collaboratively focusing on continuous improvement.
• Support the local delivery and improvement (through feedback) of park network initiative implementations.

• Coach, with a consistent voice, the established guest engagement and service tone within the Park team.
• Manage the face of the company to the guest by responding directly to guest feedback.
• Guide all Park activities to ensure alignment with Wild Play’s core values, SOPs, and industry standards.
• Maintain a  hands-on  capability and awareness of all aspects of Park operations.
• Maintain a clear understanding of all Park roles and their interactions.
• Ensure inspections, maintenance, and risk management standards are maintained in all areas of the park.

• Exemplify Wild Play's culture within the local Park family by leading through example.
• Recruit, manage, and develop a high-performing team.
• Ensure training and certification processes, as well as oversight of trainee certification processes, meet company standards.
• Finalize seasonal training schedules (in conjunction with Park Services HQ) that align staff resourcing needs with forecasted visitation.
• Provide leadership and facilitate growth opportunities for their team through coaching and mentoring.
• Learn and adhere to regulatory requirements and permit restrictions for the Park’s geographic location (Public Safety, Worker Safety, Human Rights, Employment Standards, etc.).

• Oversee finances and manage revenue, profit, accounting, and payroll to achieve budget targets.
• Perform necessary budgeting, reporting, and banking functions per company procedures.
• Plan and implement local sales, marketing, and business development initiatives to achieve revenue objectives.
• Champion the value of  sales through service  through direct mentorship, facilitation of team meetings focused on guest experience, case studies/debriefs (both positive and negative), and solution-oriented  sales  tactics.
• Attend Park Network meetings and conference calls, execute action items, and communicate as appropriate with Park Supervisors and staff.
• Deliver daily/weekly/monthly reports as required and complete all administrative tasks in a timely…