Category Marketing Manager Leaf

Advance your marketing career with Maple Leaf as a Category Marketing Manager in Canada. Lead product strategies and drive growth while optimizing brand performance in a fast-paced CPG landscape.

In this influential marketing role, you'll be crafting strategies that resonate with consumer needs and market dynamics. Collaborating with cross-functional teams, you'll launch products, enhance pricing, and manage brand communications. This position requires a blend of creativity and analytical skills to measure performance effectively and spearhead successful product initiatives.

Key Responsibilities:

• Develop category strategies to boost channel growth

• Lead consumer-centric product commercialization efforts

• Manage brand communications with the Brand team

• Optimize pricing and promotions with Revenue Management

• Analyze market trends for actionable insights

Requirements:

• Bachelor’s Degree in CPG management

• Proven success in brand management and market analytics

• Strong project management and leadership experience

• Ability to thrive in agile environments

• Proficient in data analysis for strategic decisions

Leverage your marketing expertise and consumer insights to foster growth at Maple Leaf.
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