Omni Commerce Lead

** The Omni Commerce*
* ** Lead
* * is responsible for driving strategy, performance, and execution across omni-commerce programs, including the Same-Day Delivery, Pickup, Ship-to-Home, and Marketplace channels. This role leads initiatives that accelerate customer acquisition, engagement, conversion, and revenue growth while continuously enhancing the end-to-end customer experience across all omni-channel offerings.

Serves as a key cross-functional leader, partnering with Marketing, Merchandising, Product, Digital Experience, Fulfillment, Operations, and external partners to identify growth opportunities, optimize channel performance, and deliver customer-centric solutions that align with enterprise objectives. Through data-driven decision-making and strategic planning, this role ensures omni-commerce programs are positioned to meet evolving customer needs while driving operational excellence.

Combining business ownership, strategic planning, performance management, and cross-functional leadership, the Omni Commerce Lead is accountable for advancing omni-channel growth, improving customer adoption, and delivering seamless, scalable experiences that support BJ's long-term digital commerce strategy.
** Key Responsibilities
**** Drive Omni Commerce Growth Initiatives
** Develop business cases, define go-to-market and eCommerce strategies, and drive cross-functional execution to expand reach, accelerate growth, and enhance customer access.

Own the omni-commerce marketplace strategy, leading the growth and optimization of existing partnerships, including Door Dash and Instacart, while identifying, evaluating, and launching new marketplace opportunities.
** Manage Day-to-Day Channel Performance
** Lead performance analysis across omni-channel programs, translating insights into actionable strategies that drive business growth, optimize operations, and improve overall program effectiveness.
** Optimize the Customer Purchase Journey
** Lead cross-functional collaboration to optimize the omni-channel customer journey, identifying and implementing enhancements across digital experiences and fulfillment capabilities that increase engagement, conversion, and customer satisfaction.
** Execute Pricing, Promotions, and Merchandising Strategy
** Lead the planning and execution of promotional campaigns, pricing strategies, and merchandising initiatives across omni-commerce channels to drive customer engagement, sales performance, and operational alignment.
** Track and Report Key Performance Metrics
** Analyze KPIs including revenue, conversion, orders, AOV, customer engagement, and program adoption, providing insights and recommendations to stakeholders.
** Lead Cross-Functional Initiatives
** Foster strategic partnerships across Marketing, Merchandising, Product, Digital Experience, Fulfillment, and Operations to drive the successful delivery of omni-commerce initiatives, ensuring alignment with enterprise priorities, customer needs, and business growth objectives.
** Channel Launches and Enhancements
** Partner across business, product, technology, and operations teams to deliver new omni-channel capabilities and enhancements, ensuring launch readiness, operational excellence, and a seamless customer experience.
** Identify Opportunities for Continuous Improvement
** Harness data-driven insights, customer feedback, and operational performance metrics to identify strategic opportunities, influence priorities, and drive initiatives that accelerate growth, enhance customer experiences, and improve operational excellence.
** Vendor and Partner Coordination
** Drive strategic alignment across internal teams and external partners to accelerate the execution and continuous improvement of marketplace, delivery, and omni-commerce initiatives, supporting enterprise growth objectives and seamless customer experiences.
** Business Reporting and Communication
** Develop and deliver executive-ready reporting, performance analyses, and business updates that provide actionable insights and support strategic decision-making.
** Key KPIs
*** Revenue / GMV
* Orders and growth rate
* Conversion rate
* Average Order Value (AOV)
* Customer acquisition and repeat rate
* Program adoption
* Customer satisfaction
* Operational execution metrics
** Qualifications
* ** 5-8 years of experience in digital commerce, e-commerce, merchandising, retail operations, or omni-channel business management
* Experience supporting digital commerce or omni-channel programs in a retail or consumer-focused…