Partnership Marketing Manager
Listed on 2026-07-25
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Marketing / Advertising / PR
Marketing Communications, Marketing Strategy, Digital Marketing, Account Manager
Job Title: Partnership Marketing Manager
Location: National Harbor, MD(Hybrid)
Type: Full Time
Compensation: $95,000 to $120,000 annually, subject to experience
Cloudforce is building the go-to-market engine for nebulaONE®, our governed AI platform for institutions that need secure, scalable, human‑centric AI adoption. Partnerships are central to that motion — particularly our Microsoft ecosystem relationship, Azure Marketplace presence, co‑sell activity, and field‑aligned demand generation programs.
The Partnership Marketing Manager will turn Cloudforce’s partner credentials into measurable market visibility, account engagement, and pipeline. This role owns the marketing programs that activate our Microsoft partnership and other strategic ecosystem relationships through joint campaigns, co‑branded content, webinars, events, marketplace programs, field enablement, and partner‑led demand generation.
This is a hands‑on, cross‑functional role for someone who understands that partnership marketing is not just about logos, announcements, and co‑branded assets. It is about building programs that help Sales reach the right accounts, help partners understand where Cloudforce fits, and help the market see why Cloudforce and nebulaONE® matter now.
Responsibilities Microsoft Ecosystem and Partner Marketing Activation- Own the marketing activation of Cloudforce’s Microsoft partnership, including Microsoft’s 2025 Education Partner of the Year recognition, M12 investment, Azure Marketplace presence, Marketplace Rewards benefits, co‑sell motions, and the Microsoft + Cloudforce partnership story.
- Develop and manage partner marketing plans that translate Microsoft and ecosystem relationships into campaigns, content, events, and sales enablement that support pipeline growth.
- Coordinate with internal Microsoft‑facing stakeholders to identify field‑aligned campaign opportunities, co‑sell priorities, marketplace motions, and co‑marketing programs.
- Help activate priority Marketplace Rewards and other partner program benefits, including co‑branded assets, Microsoft‑funded campaigns, marketplace content, demand generation offers, and partner‑facing materials.
- Ensure partner campaigns support Cloudforce’s target markets, especially higher education, with secondary focus on state and local government.
- Plan and execute co‑marketing campaigns with Microsoft and other strategic partners, including joint webinars, sponsored sessions, event activations, co‑branded content, newsletter placements, partner email campaigns, and field‑aligned account outreach.
- Partner with Demand Generation to ensure every partner campaign has clear goals, target accounts, audience segments, messaging, offers, CTAs, tracking, and follow‑up motions.
- Coordinate with Marketing Operations and Rev Ops to ensure partner campaigns are properly tracked in Hub Spot, including UTMs, campaign attribution, lead routing, account engagement, and pipeline reporting.
- Manage campaign timelines, approvals, partner deliverables, content dependencies, and internal stakeholder coordination.
- Build repeatable playbooks for partner campaign planning, launch readiness, follow‑up, and performance reporting.
- Develop partner‑facing and co‑branded content that clearly explains Cloudforce’s role in the Microsoft ecosystem and the value of nebulaONE® for governed, campus‑wide AI adoption.
- Help build and maintain the Copilot + nebulaONE® partnership content track, positioning Copilot as the M365 productivity front door and nebulaONE® as the sovereign, multi‑model, multi‑agent institutional AI gateway.
- Partner with Product Marketing and Content to create partner‑ready messaging, one‑pagers, webinar abstracts, event descriptions, partner pitch decks, field enablement materials, marketplace copy, and campaign assets.
- Ensure all partner content reflects Cloudforce’s approved messaging, brand voice, and language standards.
- Coordinate required reviews for external partner assets, including technical accuracy, business strategy, Microsoft/partner alignment, brand, legal, and customer‑specific approvals where needed.
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