Assistant Store Manager

Job Overview

As an Assistant Store Manager at Carter’s, you will be the first face of the brand for growing families. You’ll greet new parents and grandparents, introduce them to our baby essentials, and help them prepare for the first day of school and other parenting milestones. You will foster a welcoming and inclusive environment, continuously develop yourself and your team on product knowledge and customer service, and lead the store to achieve sales and operational goals.

• Execute workforce management to maintain a strong customer focus on the sales floor.
• Welcome customers with a warm greeting and provide assistance regarding product styles, features, and benefits.
• Foster a positive, safe, and inclusive environment for employees and customers.
• Model service standards and the omnichannel experience while coaching the team to success.
• Analyze business performance and take action to improve results, communicating and driving Key Performance Indicators (KPIs) with the team.
• Build customer loyalty through company-sponsored programs, including credit.
• Assist the Store Manager in building and retaining a successful team by recruiting, hiring, training, and developing staff.
• Recognize exceptional performance and provide corrective guidance when needed.
• Plan, track, analyze, and report on task completion and financial results using company tools.
• Partner with the Store Manager to plan and execute merchandising standards, promotional planning, markdown execution, and product placement.
• Reduce loss through consistent customer service, education, and operational controls.

• Positive, solutions‑oriented mindset.
• Effective and professional verbal and written communication skills.
• Demonstrated leadership, supervisory, and customer engagement experience.
• Proficient PC and technology skills (Outlook, Excel, web navigation, etc.).
• Minimum of one year of retail or related management experience.
• High‑school diploma or GED required.
• Ability to lift 40 pounds, bend, stoop, reach, push, and pull as needed; walk or stand for extended periods; climb up and down a ladder.
• Availability to work days, nights, weekends, and holidays, with a minimum of two closing shifts per week.
• Physical capability to perform the job duties listed.

Compensation ranges from $20.00 to $26.25 per hour, based on experience and location. Additional benefits include health and mental‑health coverage, a 30% discount on our brands, referral bonuses, paid time off, holidays, parental leave and adoption assistance, charitable matching gifts, and the “Advance You” program (free tuition for GED or bachelor’s degree, English as a second language). Employees also receive professional and personal development programs and opportunities for career growth.

Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law.