Demand Generation Manager

About Blitzy

Blitzy is an AI software development platform on a mission to revolutionize the software development life cycle by autonomously building custom software to unlock the next industrial revolution. We're transforming how enterprises build software, turning enterprise requirements into production-ready code with an agentic software development platform that can autonomously execute 80% of the quantum of software development work. We're backed by multiple tier 1 investors, and have proven success as founders of previous start-ups.

As a Demand Generation Manager, you will be responsible for building and executing integrated demand generation programs that drive awareness, pipeline creation, and revenue growth across enterprise accounts.

You will partner closely with Sales, Product Marketing, Partnerships, and Revenue Operations to develop and optimize campaigns across digital, field, partner, and account-based channels. This role requires equal parts creativity, execution, analytics, and experimentation.

The ideal candidate has experience generating pipelines for high-growth B2B SaaS organizations, thrives in fast-paced environments, and has a passion for using data and AI to continuously improve performance.

• Execute integrated demand generation programs across digital, field, partner, and account-based channels that drive awareness, engagement, pipeline, and revenue across enterprise accounts.
• Build agentic and automated workflows with tools like n8n, Clay, and Claude that run campaigns, enrich and score accounts, and personalize outreach at scale without manual lift. Agents allow you to do the work of an entire team by yourself.
• Stand up your own internal tools. Use Claude Code and similar agentic tools to build landing pages, attribution scripts, reporting dashboards, and automations instead of waiting in a queue.
• Continuously test messaging, audiences, channels, and offers. Ship fast, read the data, and kill what does not work.

• Own Blitzy s presence inside AI answer engines including ChatGPT, Perplexity, Claude, Google AI Overviews, and Copilot.
• Build answer-first content, structured data, and entity consistency so AI systems select and cite Blitzy when buyers ask about autonomous software development.
• Work with Dev Rel and content marketing to ensure cohesive AEO/GEO/SEO across all marketing channels.
• Track AI visibility metrics including citations, brand mentions, and share of voice across answer engines, and run programs to grow them.
• Seed the third-party validation, reviews, and mentions that answer engines pull from when they describe and recommend vendors.
• Drive website optimization and SEO alongside emerging AI search visibility strategies to grow qualified traffic and engagement.

• Develop, launch, and optimize multi-channel campaigns including webinars, executive events, account-based marketing, paid media, email, content syndication, partner campaigns, customer advocacy, and field marketing.
• Manage and optimize paid search, paid social, and retargeting across channels like Google Ads, Linked In, Reddit, and You Tube, with AI handling real-time creative testing and budget reallocation.
• Partner with Product Marketing and Content to build high-performing landing pages and conversion assets, and use AI to produce them at volume without dropping the quality bar.

• Monitor campaign performance and pipeline contribution across the full funnel.
• Track and report on MQLs, SQLs, pipeline, CAC, conversion rates, and campaign ROI.
• Partner with Revenue Operations to improve attribution, reporting, lead routing, and funnel performance.

• Evaluate and test new AI models, tools, and channels every week. When something better ships, you should already be testing it.
• Constantly push the boundaries of how we reach enterprise buyers. Run real experiments with clean measurement to find new, innovative channels and plays before competitors do.
• Develop scalable processes and reusable systems that compound over time.
• Support product launches, strategic…