Associate Brand Manager - Yankee Candle

Career Opportunities:
Associate Brand Manager - Yankee Candle (18026)

Requisition
18026
-Posted
09/22/2026

- United States

- Hybrid

- Full-Time

- Marketing

Newell Brands is a leading consumer products company with a portfolio of iconic brands like Graco®, Coleman®, Oster®, Rubbermaid®, Sharpie® and Yankee Candle® - and 24,000 talented teammates around the world. Our culture is built on values in action:
Integrity, Teamwork, Passion for Winning, Ownership, and Leadership. We work together to win, grow, and make a real impact—supported by a high-performing, inclusive, and collaborative environment where you can be your best, every day.

Job Title: Associate Brand Manager, Global – Yankee Candle
Location: South Deerfield, MA
Reports to: Brand Manager, Yankee Candle

Home Fragrance:
The Home Fragrance portfolio is anchored by three distinctive brands — Yankee Candle, Wood Wick and Chesapeake Bay Candle — each playing a differentiated role in the portfolio. Yankee Candle is the portfolio’s largest brand and a leading national brand in the category, known for its fragrance expertise, breadth of scents and strong consumer awareness. Wood Wick provides a more premium, décor-forward fragrance experience, while Chesapeake Bay Candle provides an accessible entry point into elevated home fragrance.

Position Summary:
The Associate Brand Manager, Global Brand Management position on Yankee Candle will support the development and execution of global innovation and growth initiatives. The role is a critical team member responsible for ensuring collaboration, communication and strong execution of global plans across all regions and countries.

• Collaborate across all key functions globally and be recognized as a key leader in driving the cross functional team and agenda
• Manage several brand projects and ensure delivery on time and in full
• Communicate regularly with regions and countries to ensure they are properly adapting the global brand strategy and innovation plans to their markets
• Support global brand leaders

Key Responsibilities:

• Leads cross-functional stage-gate execution for New Product Development (NPD) initiatives, ensuring key milestones, deliverables, and business requirements are met from concept through commercialization.
• Supports portfolio optimization efforts and contributes to innovation roadmap planning through market analysis, consumer insights, business performance assessment, and recommendation development.
• Partners closely with Project Management team and cross-functional stakeholders to keep projects on track, proactively identifying risks, mitigating roadblocks, and driving timely decision-making.
• Collaborates with Sourcing, R&D, Quality, and Operations to ensure sourced and developed products meet Newell Brands' product standards, quality requirements, cost targets, and commercialization timelines.
• Be a key liaison between the global team and regions/countries.
• Ensure feedback on innovation plans from countries is heard and fully considered by global team before final decisions are made.
• Lead packaging design process for new item launches.
• Lead global innovation projects to deliver on Yankee Candle strategy and business objectives.
• Contribute to post mortem analyses that identify growth opportunities for future launches; help embed the learning into the company.

Required Experience/

Qualifications:

• 2+ years of prior experience in brand management, new product development, or related roles is preferred.
• Desire to function as a business owner and a passion for brand management. Demonstrated ability to deliver results.
• Strong understanding of marketing principles.
• Analytical mindset with the ability to interpret data and develop insights.
• Creative thinking and problem-solving skills.
• Strong organizational skills,…