Coordinator - Outreach; Subject to Board Approval of FY Budget

Department: Valley Promise

The Coordinator of Outreach leads and manages community-based engagement initiatives designed to increase college access, financial aid completion, and early student connection to South Texas College. This position focuses on expanding outreach efforts across the Rio Grande Valley through financial aid programming, campus visit experiences, and community partnerships.

The Coordinator plays a key role in supporting the enrollment pipeline by increasing FAFSA/TASFA completion, strengthening early awareness efforts, and creating meaningful campus and community engagement opportunities that align with institutional enrollment goals and the Valley Promise program.

• Develops, implements, and evaluates financial aid outreach strategies to increase FAFSA/TASFA completion across target populations.

• Coordinates and leads financial aid workshops, completion events, and community-based programming in partnership with high schools, libraries, and community organizations.

• Collaborates with Student Financial Services and recruitment staff to align financial aid messaging and support student enrollment progression.

• Tracks financial aid completion rates and identifies gaps in student progression.

• Builds and maintains partnerships with school districts, community organizations, libraries, and external stakeholders to expand outreach efforts.

• Coordinates off-campus outreach initiatives focused on increasing college awareness and access.

• Represents the College at community events, presentations, and engagement opportunities.

• Supports regional initiatives that promote postsecondary education participation.

• Oversees the development and implementation of campus visit experiences, including individual visits, group tours, and K-12 engagement programming.

• Coordinates campus visit scheduling, logistics, and staffing in collaboration with internal departments.

• Develops structured campus engagement experiences that promote college awareness and student connection.

• Ensures campus visits align with recruitment and enrollment conversion goals.

• Develops and implements early awareness initiatives for elementary and middle school students to promote a college-going culture.

• Coordinates interactive programming that introduces students to college pathways, careers, and opportunities.

• Aligns outreach efforts with long-term enrollment pipeline strategies.

• Works closely with the Coordinator of Recruitment to align outreach efforts with recruitment and enrollment strategies.

• Ensures seamless transition of students from outreach engagement to recruitment pipeline.

• Shares student data and engagement insights to support targeted recruitment follow-up.

• Supports Valley Promise awareness efforts to increase early student commitment to college.

• Collaborates on communication strategies that support outreach initiatives and student engagement.

• Assists in promoting events and initiatives through various communication channels.

• Ensures consistent messaging aligned with college branding and enrollment priorities.

• Tracks participation and outcomes of outreach initiatives, including financial aid completion events and campus visits.

• Develops reports to evaluate the effectiveness of outreach strategies and inform improvements.

• Uses data to identify trends and opportunities to increase student engagement and access.

• Ensures compliance with institutional policies and applicable regulations related to outreach and student engagement.

• Maintains accurate records of outreach activities and partnerships.

• Performs other duties as assigned.

• Bachelor's Degree required;
  Master's Degree preferred.

• At least three (3) years of higher education experience in a community college setting required.

• Excellent oral, written, presentation, and interpersonal communication skills.

• Strong computer skills with knowledge of Microsoft Office including, but not limited to, Word, Excel, PowerPoint, and Outlook, the Windows environment, and internet research skills.

• Maintains familiarity with the College's programs, policies,…