Senior Analyst, Customer Insights

** Job Identification:
** 213138

** Job Category:
** Strategy Insights Analytics

*
* Job Schedule:

** Full time

** Equal Opportunity Employer
** EOE, including disability/vets

** Exceptional Hospitality Starts with You*
* This role is based at our corporate office in McLean, VA

This is your chance to be part of the next generation Strategy, Insights, and Analytics team of internal consultants to all teams across Hilton! The team ensures that Hilton's strategy and customer experience are informed by analytics and customer insights combining technical talent with industry expertise to guide progress towards Hilton's goals. As Senior Analyst, Customer Insights _,_  you will support Hilton's Customers, Brands, Marketing, Digital, Revenue, and Sales organizations, with special support for the executive leadership team.

On the Marketing and Loyalty Analytics team reporting to Senior Manager, Customer Insights, you will support projects that measure consumer perceptions and their impact across our brand portfolio within the global competitive landscape.

** What you'll do during a typical day:*
* + Uncover and deliver Brand insights to partners within Marketing & Loyalty, and the Brand teams

+ Develop dynamic data visualizations and deliver clear, insight‑driven narratives and recommendations to partners

+ Research internal and external data, market trends, and travel behaviors to support data‑driven recommendations

** How you'll collaborate with others:*
* + Collaborate with internal research teams and analytic teams to develop deeper insights

+ Interact and work with our external research vendor

** Projects*
* ** you'll take ownership of:*
* + Synthesize Brand Health insights into executive-ready presentations for business reviews, that deliver data-driven recommendations to senior leadership to inform strategic decisions

+ Create quarterly Brand Health scorecards for partners that provide actionable insights to improve Brand performance

+ Lead the development of internal dashboards, ensuring understanding of defined use cases and partner requirements

+ Establish and maintain centralized team documentation and data repositories, improving accuracy, accessibility, and cross-team collaboration

+ Take ownership of identifying insights from data and translating them into measurable results

** What It Takes to Make the Stay*
* ** You have these minimum qualifications:*
* + Two (2) years of professional experience in consumer insights, quantitative data analysis, brand strategy or marketing.

+ One (1) year of experience utilizing custom market research methodologies

** It would be useful if you have:*
* + Bachelors or MA/MS Master's degree in a related field

+

Experience with a brand health, brand strategy, or a VOC program

+

Experience with measurement tools such as Advanced Excel techniques, SPSS, Tableau, or Micro Strategy

+

Experience with SQL to extrapolate business results and connect them to commercial performance

+ Experience working in Hospitality or a related industry

** How We'll Help You Thrive*
* At Hilton, the hospitality we're known for doesn't end with our guests. We proudly invest in our Team Members' wellbeing, supporting you through all of life's moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*:

+  
** Incredible travel perks**  - Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program

+  
** Own a piece of Hilton**  - Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future

+  
** Paid parental leave**  - Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents

+  
** Personalized caregiving support**  - Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones

+  
** Crisis concierge**  - In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care

+  
** Mental health resources**  - Your wellbeing comes first. Eligible Team…