Senior Associate; Brand Creative Researcher Job McLean area,Virginia USA,Marketing / Advertising / PR

Senior Associate;
Brand Creative Researcher

Brand Creative is looking for a creative researcher to help optimize marketing content through various testing platforms and interpreting relevant research. The successful candidate will assist other brand associates in designing, implementing, and analyzing tests. Additionally, the candidate will be responsible for summarizing and reporting results with actionable recommendations, as well as assisting in maintaining research repositories and resources.

What you’ll bring to the role:

Strong ability to identify patterns/trends in customer response to creative assets.
Strong ability to recognize trends/insights in quantitative data.
Strong ability to autonomously manage workload & timelines for multiple projects
Ability to quickly learn marketing tools such as Zappi &
Proactive attitude–you don’t just identify opportunities, but bring solutions to the table.
Excellent communication skills
Proficiency in Google Suite
A team mentality; ease in collaborating with all types of people

Your responsibilities:

Collaborate with R&D to build and implement creative testing.
Analyze tests and develop insights for improving creative assets.
Ensure testing results are accurate & applicable to marketing goals.
Build & present results decks for creative partners.
Maintain & develop online research repositories.
Quickly learn and become proficient in marketing tools.
Assist in developing best practices/procedures for using marketing tools effectively.
Attend relevant project meetings.

Basic Qualifications:

Bachelor’s degree or military experience.
At least 2 years work experience in creative marketing or advertising.

Preferred Qualifications:

At least 1 year of experience in an agency or in-house team.
At least 1 year of Copywriting and/or Design experience.
Experience with marketing research tools such as Zappi and/or
1 year of experience in a financial or other highly-regulated industry.
Proven track record in creative asset development and/or pre-market testing.

No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws.

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