Senior Manager, Product Marketing

About the Role

We are seeking a highly technical, product‑centric Product Marketing Manager to embed directly with Engineering and Product teams supporting Agentforce Public Sector and Mission force solutions.

This position will operate within the build cycle — partnering closely with engineering to define, name, and structure product capabilities to ensure clarity, consistency, compliance, and alignment with the broader Public Sector narrative.

The ideal candidate is equally fluent in technical architecture, can articulate customer value and product differentiation, and thrives in fast‑moving, sprint‑driven environments.

This role will focus on build‑stage marketing and product definition rather than launch orchestration.

• Embed directly with engineering teams supporting Agentforce Public Sector and Mission force
• Own in‑product naming conventions, taxonomy, and feature descriptions
• Translate technical capabilities into clear, differentiated product language
• Ensure alignment between roadmap, UI copy, documentation, and Public Sector positioning
• Serve as the connective tissue between Product, Engineering, Security, Compliance, and broader PMM/GTM teams

• Partner daily with Engineering and Product Management in sprint cycles
• Participate in backlog grooming, roadmap reviews, and release planning
• Ensure feature naming and in‑product language reflect customer use cases and regulatory context

• Define naming frameworks for features, modules, workflows, and APIs
• Ensure terminology consistency across Agentforce Public Sector and Mission force solutions
• Align internal naming with external Public Sector messaging strategy
• Prevent technical jargon drift and ensure clarity for Public Sector buyers

• Translate complex security, compliance, and infrastructure capabilities into clear product descriptions
• Support technical documentation, release notes, and in‑app guidance
• Partner with UX and design teams on UI copy and feature clarity

• Ensure alignment with Public Sector regulatory requirements and mission‑driven positioning
• Incorporate security standards and compliance considerations into product framing
• Align Agentforce capabilities with Mission force narrative where appropriate

• Serve as liaison between Engineering (India‑based teams) and Global PMM and Field Marketing teams
• Provide early insight into roadmap changes that impact messaging or customer positioning
• Support readiness for future GTM launches by ensuring product definition is solid at the build stage

• 5–8+ years of experience in Product Marketing, Technical PMM, or Product Management
• Experience working directly with engineering teams in agile environments
• Strong understanding of cloud architecture, APIs, and SaaS platforms
• Experience in regulated industries, Public Sector, or government cloud environments preferred
• Ability to translate technical language into clear, differentiated product framing
• Strong written communication and structured thinking skills

• Experience with regulated infrastructure
• Exposure to AI‑driven platforms or automation (Agentforce or similar technologies)
• Familiarity with security and compliance frameworks relevant to Public Sector
• Experience working across global teams and time zones

• Improved clarity and consistency of in‑product naming and taxonomy
• Reduced rework between Engineering and PMM at the launch stage
• Alignment between roadmap, UI language, and external positioning
• Strong cross‑functional feedback from Engineering and Product leaders

Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.

If you need a reasonable accommodation during the application or recruiting process, please submit a request via the Accommodations Request Form.

Salesforce is an equal opportunity employer and maintains a…