Business Development Representative
Listed on 2026-06-29
-
Sales
Business Development -
Business
Business Development
At Orion
180, we deliver an exceptional insurance experience through innovative technology and unparalleled customer service.
The Business Development Representative plays a key role in expanding Orion
180's agency network by identifying, qualifying, and developing relationships with independent insurance agencies within an assigned territory. This professional will work independently to drive new agency partnerships, nurture emerging agency relationships, and support the growth of contracted agents through strategic outreach, consultative product education, and relationship development and management. Serving as the first point of contact for prospective agencies, the BDR is instrumental in building Orion
180's market presence and pipeline development.
- Identify and Qualify New Agency Partnerships: Research, target, and engage independent insurance agencies that align with Orion
180's product offerings and growth strategy. Utilize a strategic mix of tailored phone outreach, email campaigns, social media networking, and industry connections to identify, target and generate qualified leads. - Develop and Nurture Agency Relationships: Build rapport and relationships with agency principals, producers, and support staff at emerging and developing agencies. Provide customized consultative support, product information, training resources, and incentive guidance to encourage partnership and increase business volume.
- Devise and Execute Territory Development Strategies: Design and implement targeted outreach campaigns to attract new agency partners, re-engage dormant accounts, and expand market penetration within your assigned territory.
- Develop and Manage Sales Pipeline and Lead Generation: Build a robust pipeline of qualified opportunities by identifying agencies that align with Orion
180's appetite and capabilities. Collaborate with Territory Managers to solidify and transition maturing partnerships and implement lead conversion strategies. - Design and Implement Product Training and
Education:
Showcase and present Orion
180 products, underwriting guidelines, and platform tools to agency partners through one-on-one calls, webinars, and periodic in-person meetings customized to the agency partner’s needs and potential for growth. Ensure agencies understand competitive advantages and partnership benefits. - Territory Travel and Agency Engagement: Strengthen Orion
180’s market presence and enhance its name recognition by traveling quarterly (or as needed) to meet with agency partners, attend industry events, and strengthen relationships through face-to-face interaction and market presence. - Promote Cross-Functionally: Partner and collaborate with Territory Managers, Marketing, Onboarding, and Operations teams to assess and ensure seamless agency experience and timely resolution of partner needs.
- Manage CRM and Activity Tracking: Update and review documentation of all prospect and agency interactions, pipeline activity, follow-ups, and opportunity progression within the CRM system.
- Research and Monitor Market Conditions: Stay informed about industry trends, competitor activity, regulatory changes, and market dynamics. Provide insights to leadership on emerging opportunities and potential challenges within your territory.
- Continually Assess and Analyze Performance Metrics: Track and report on key performance indicators including lead generation, agency recruitment, meetings conducted, training sessions delivered, and pipeline conversion rates.
- Bachelor's degree preferred
- 1-3 years of experience in P&C insurance, mortgage industry sales, or B2B business development preferred
- Excellent verbal and written communication skills with the ability to present professionally and build credibility with agency decision-makers
- Strong consultative sales approach with the ability to qualify prospects, identify needs, and position solutions effectively
- Self-directed work style with the ability to manage territory responsibilities independently, exercise independent judgment, and prioritize competing demands
- Proficiency in CRM platforms (e.g., Salesforce, Hub Spot) and Microsoft…
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