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Digital Media Planner

Job in Memphis, Shelby County, Tennessee, 37544, USA
Listing for: Vaco by Highspring
Full Time position
Listed on 2026-03-01
Job specializations:
  • IT/Tech
    Digital Marketing, Social Media Marketing, Digital Media / Production
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

About the Role

We're looking for a Digital Media Planner to support the development and execution of digital media campaigns across search, display, video, and paid social. This role blends strategy, planning, and cross?functional collaboration, working closely with internal teams and external partners to ensure campaigns are well?built, targeted, and optimized.

What You'll Do
  • Build and manage media plans across multiple digital channels
  • Develop audience strategies and targeting approaches based on defined segments
  • Collaborate with creative, analytics, user experience, and media operations teams
  • Maintain channel budgets, forecasts, and tactical plans
  • Provide guidance on creative asset needs and channel?specific requirements
  • Present media recommendations and ensure alignment across teams
  • Review performance reports and translate insights into clear, actionable takeaways
  • Stay current on media trends, tools, and data privacy changes
  • Support smooth campaign launches through strong project management and communication
What You Bring
  • 3+ years of experience in digital advertising or media planning
  • Familiarity with DSPs and advertising technology platforms
  • Understanding of how media platforms support planning and audience strategy
  • Strong analytical skills and ability to interpret performance data
  • Clear communication skills and comfort working cross?functionally
  • Ability to manage multiple projects, timelines, and priorities
  • Interest in continuous learning and staying current with industry trends
Ideal Candidate Traits
  • Comfortable working with data and identifying trends
  • Organized, detail?oriented, and proactive
  • Able to collaborate with multiple teams and partners
  • Strong problem?solver who can adapt to shifting needs
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