Communications Coordinator

Communications Coordinator POSITION SUMMARY

The Communications Coordinator executes Make-A-Wish Mid-South’s day-to-day digital communications, content development, graphic design and wish alumni storytelling. Reporting to the Director of Marketing and Communications, this role manages the chapter’s content calendar and digital channels, creates brand-aligned materials, tracks performance and collaborates across departments to expand awareness and engagement.

• Manage the day-to-day content calendar and publish timely, brand-aligned content across chapter digital channels.
• Create, schedule and monitor social media content; respond to comments and inquiries in accordance with chapter guidelines and escalation procedures.
• Draft and send segmented email communications and support audience-list management in approved platforms.
• Maintain and update chapter website content in coordination with the Director.
• Create short-form videos, slideshows and other digital assets that bring the mission to life.
• Use channel and campaign analytics to recommend improvements to content, timing and audience engagement.
• Coordinate with Development, Volunteer, and Medical Outreach staff and other teams to execute short-term campaigns and collect content.

• Create print and digital materials, including one-sheeters, forms, newsletters, email graphics, social media assets and event collateral, using Canva, Adobe Creative Cloud or similar tools.
• Apply Make-A-Wish brand standards consistently and route materials for review and approval as required.
• Coordinate routine production needs and maintain organized, accessible files for chapter communications assets.

• Build and maintain a pipeline of post-wish stories for use in fundraising, stewardship, grants, media and digital communications.
• Interview wish alumni and families, with appropriate permissions, and develop accurate, respectful stories in a consistent chapter voice.
• Support wish alumni participation in chapter events and other engagement opportunities across the territory.
• Maintain accurate wish alumni activity and story records in the chapter’s approved database and prepare routine reports.

• Support internal communications that help staff share timely information across departments.
• Participate in regular one-on-one meetings and department planning with the Director of Marketing and Communications.
• Perform other related duties as assigned.

• Bachelor’s degree in communications, marketing, public relations, journalism, graphic design or a related field, or an equivalent combination of education and relevant experience.
• At least two years of relevant professional experience in communications, digital marketing, content creation or a related field.

• Ability to manage multiple deadlines, collaborate across teams and exercise sound judgment when communicating with external audiences.
• The ability to complete tasks in an accurate and timely manner.

• Strong writing, editing and verbal communication skills, with careful attention to accuracy, tone and detail.
• Experience creating content for social media, email and web platforms and using performance data to improve results.

• Working knowledge of Canva and/or Adobe Creative Cloud; ability to produce polished digital and print materials.

• Commitment to the Make-A-Wish mission and to respectful engagement with wish kids, families, volunteers, donors and community partners.
• The ability to engage and support…