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Product Manager

Job in Menomonee Falls, Waukesha County, Wisconsin, 53051, USA
Listing for: W.C. Bradley Co.
Full Time position
Listed on 2026-07-25
Job specializations:
  • Business
    Product Manager
Salary/Wage Range or Industry Benchmark: 90000 - 120000 USD Yearly USD 90000.00 120000.00 YEAR
Job Description & How to Apply Below

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Job Summary

Responsible for supporting the growth, profitability and financial return of the company’s assigned product portfolio through innovation and consumer insight. Contribute to building a profitable product portfolio that aligns with product and brand strategies, company/business unit objectives, and consumer needs. Provide project leadership on complex product development projects, from concept to delivery, to a cross functional team through the product development process.

Duties and Responsibilities
  • Identify and develop new products delivering against unmet consumer needs and increase consumer satisfaction.
  • Lead moderately complex to complex product development projects; deliver high quality products through innovation.
  • Conduct consumer research to refine product and/or brand categories to best meet consumer needs.
  • Continuously refresh the assigned portfolio of products; ensure products align with consumer needs; ensure products meet brand and style guidelines.
  • Collaborate with and lead a cross-functional team through the product development process; coordinate with multiple departments (i.e., sourcing, operations, engineering, and materials).
  • Ensure a well-rounded product development process is utilized to include consideration for environmental, regulatory, competitor products, consumer trends, and unmet consumer needs.
  • Collaborate with marketing in support of new product introductions; prepare product for commercial retail to include the development of packaging, artwork, promotional campaigns, and sales materials.
  • Manage target consumer mix to maximize sales and optimize profits.
  • Ensure product development, manufacturing, and fulfillment is cost efficient;
  • Develop, monitor, and maintain accountability for all project plans to include timetables, deliverables, and budgets.
  • Develop and execute product strategies that are aligned with the brand and product segment; continuously analyze Point of Sale (POS), sales data, and financial margins against forecast and modify strategy accordingly to maximize product Return on Investment (ROI).
  • Manage the product lifecycle for one or more products, or brand categories; to include SKU rationalization and E&O disposition.
  • Keep a current and up-to-date knowledge of industry and consumer trends; develop and maintain a strong partnership with sales team(s) and distribution channels.
  • Other duties as deemed necessary.
Qualification Requirements

Minimum Education:

Bachelor's Degree in Business Administration, Marketing, or related field.

Minimum

Work Experience:

Three (3) years of marketing experience within the consumer products industry.

Knowledge,

Skills and Abilities

  • Knowledge of product development/management and branding.
  • Knowledge of consumer research methodologies.
  • Knowledge of marketing concepts, strategies and standard practices.
  • Knowledge of the product development lifecycle from concept to Point of Sale.
  • Proficiency using a Personal Computer (PC) to include Microsoft Word, Excel, Visio, and Outlook.
  • Proficiency using product development software (i.e., Stage Gate).
  • Strong project management skills and the ability to coordinate the work of multiple teams.
  • Leadership skills and the ability to drive engagement of others towards a common goal.
  • Strong problem‑solving skills and the ability to derive solutions through analysis.
  • Analytical skills and the ability to be detail oriented.
  • Financial and budgetary management skills.
  • Strong verbal and written communication skills and the ability to effectively communicate in English.
  • Ability to use and understand the business acumen within the consumer products industry.
  • Ability to travel domestically and internationally.
  • Ability to maintain regular and predictable attendance.
  • Ability to work in a constant state of alertness
Physical Requirements

Normal Office Environment with up to 25% Domestic and International…

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