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Senior Digital Customer Analytics Analyst

Job in Menomonee Falls, Waukesha County, Wisconsin, 53051, USA
Listing for: Jobtailor
Full Time position
Listed on 2026-09-07
Job specializations:
  • IT/Tech
    Data Analyst, Data Science Manager, Business Systems & Technology Analysis, Data Mining
Salary/Wage Range or Industry Benchmark: 110000 - 150000 USD Yearly USD 110000.00 150000.00 YEAR
Job Description & How to Apply Below
  • Perform advanced ad hoc analysis for customer, program, offer and channel performance, consulting with leadership on required KPIs
  • Identify, collect and manipulate primary and secondary data from sources such as Snowflake and Big Query to answer complex business questions
  • Develop, maintain and automate dashboards and reporting focused on key digital KPIs including conversion, retention, engagement and LTV
  • Lead deep-dive analyses including funnels, cohorts, attribution and A/B testing across web, app, email and paid media touchpoints
  • Partner with Product and UX teams to evaluate feature performance and identify optimization opportunities
  • Support Marketing teams with campaign measurement, audience segmentation and customer journey analysis
  • Ensure data quality and consistency across analytics platforms such as Adobe Analytics and Google Analytics
  • Translate complex analytical findings into clear, compelling insights for non-technical leadership stakeholders
  • Identify trends, risks and growth opportunities to influence strategic business decisions
  • Mentor junior analysts and contribute to analytics best practices and standards
  • Perform additional assigned tasks
Requirements
  • Bachelor’s degree in a quantitative field such as statistics, econometrics, math, research or behavioral Sciences
  • 5+ years of digital and/or customer analytics and insights experience
  • Advanced SQL skills
  • Experience with Adobe Clickstream data or equivalent site funnel data
  • Hands-on experience with digital analytics tools (Adobe Analytics, Google Analytics, Amplitude, etc.)
  • Modeling experience
  • Experience with data visualization tools (i.e. Qlik, Tableau, Data Studio)
  • Experience with Google Cloud Platform services and other big data technologies
  • Master’s degree or equivalent preferred
Core Competencies

Demonstrates expertise in digital analytics, including advanced SQL and data visualization tools, to derive actionable insights from complex datasets. Proven ability to mentor junior analysts and collaborate with cross-functional teams to optimize performance metrics and drive strategic business decisions.

Highest-signal resume keywords
  • Advanced SQL Skills
  • Digital Analytics Experience
  • Data Visualization Tools
  • Adobe Analytics Expertise
  • Google Cloud Platform Experience
Hard Skills
  • Ad Hoc Analysis
  • Data Manipulation
  • KPI Development
  • Modeling
  • A/B Testing
Soft Skills
  • Mentoring
  • Communication
  • Collaboration
Industry Keywords
  • Customer Analytics
  • Digital KPIs
  • Campaign Measurement
  • Audience Segmentation
  • Customer Journey Analysis
Tools & Technologies
  • Snowflake
  • Big Query
  • Adobe Analytics
  • Google Analytics
  • Qlik
  • Tableau
  • Data Studio
  • Amplitude
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Position Requirements
10+ Years work experience
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