Market Growth Manager; Merced

Market Growth Manager

at Zócalo Health

Must reside in Merced county, California

Role covering the entire territory of Northern California (Field-Based / Hybrid, Full Time)

Compensation: $110,000

Zócalo Health is a tech-enabled, community-oriented primary care organization serving people who have historically been underserved by the one-size-fits-all healthcare system. We partner with health plans, providers, and community organizations to deliver culturally competent primary care, behavioral health, and social care. Our model is built for populations with high medical and social complexity, where fragmented care drives poor outcomes and unnecessary cost.

We combine local, community-based teams with virtual care and modern technology to deliver coordinated, whole-person care where members live and receive support. Founded in 2021, Zócalo Health is backed by leading healthcare and mission-aligned investors and is scaling rapidly across states and populations. We are building a durable care platform designed to perform in constrained healthcare environments and to lead the shift toward accountable, value-based care.

The Market Growth Manager is responsible for driving territory growth through high-performing community partnerships, referral pipeline development, community-based enrollment strategy, and direct oversight of field-based member acquisition execution.

This role owns the full growth engine within an assigned territory — from identifying and activating high-value partners to managing partner performance, referral production, community deployment, and member acquisition outcomes. Success in this role is measured by referral volume, partner productivity, enrollment growth, field conversion performance, and the ability to build sustainable community-based referral pipelines that consistently convert into enrolled Zócalo Health members.

The Market Growth Manager serves as the strategic growth lead for their territory, identifying high-value partners, developing referral pathways, strengthening partner engagement, and directing where Member Acquisition Specialists should be deployed to maximize enrollment opportunity and market growth. This role is responsible for ensuring field-based acquisition activity is aligned to partner productivity, referral quality, territory priorities, and enrollment goals.

This is a highly accountable, performance-driven leadership role for individuals who are comfortable building relationships, managing pipelines, leading field-based teams, operating strategically in the community, and driving measurable growth outcomes.

The Market Growth Manager directly oversees Member Acquisition Specialists at the community level and is responsible for ensuring their field activity, partner‑site presence, and enrollment execution are aligned with territory growth strategy. The Market Growth Manager works closely with Community Operations & Enrollment Managers to ensure frontline teams have the workflows, systems, training, and operational support needed to execute effectively and convert referral opportunities into enrolled members.

This position reports to the Regional General Manager.

The Market Growth Manager is accountable for the following core responsibilities:

• Own the end-to-end partner pipeline: prospect → committed → active → producing
• Develop and execute territory-level outreach and partnership growth strategies across providers, health plans, community organizations, shelters, schools, clinics, and other referral sources
• Identify, prioritize, and activate high-value partners aligned with market opportunity and organizational growth strategy
• Expand referral networks and increase awareness of Zócalo Health services throughout assigned territories
• Identify new opportunities for market growth, expansion, and referral generation
• Build sustainable referral pipelines that drive measurable enrollment growth and long-term market presence
• Align partnership strategy with Member Acquisition Specialist deployment to maximize referral conversion and enrollment outcomes

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