Digital Coordinator, Rental

ABOUT WESTERN STATES EQUIPMENT

Western States has a long legacy of providing quality equipment and excellent service to customers. Since 1956, our vision is to make our communities stronger, cleaner, and more productive, not just with our products and service - but through our people. We are committed to:

• The Power of our
  
  Purpose:
  
  "Building our Communities for a Better Tomorrow"
• Performance through our Values: SAFETY, EXCELLENCE, TEAMWORK, INTEGRITY, ACCOUNTABLITY, and INNOVATION
• Customer and Employee Care Commitments:
  Conveying Warm and Empathy, Actively Listening, Building Trust, and Saying Thank You

Recognized as one of the top private companies to work for, we put our employees first. We are fiercely committed to SAFETY and sending every employee, safely home, every single day. Our comprehensive benefits package and complete wellness programs include:

• Three weeks of accrued PTO to start, increases with tenure
• Company paid health care premium option for employees
• Health, dental, and vision insurance
• Wellness dollars
• 401k with company match and profit sharing
• Educational reimbursements, tool loans, and safety & tooling dollars
• Employee Assistance Program
• Paid Parental leave
• Care Leave

THINK-ACT-BE SAFE - At Western States, we empower every employee, every day to work and promote a safe environment to ensure all employees, vendors, and clients have a safe work environment while adhering to all applicable procedures and standards. This includes maintaining clean/clutter free personal work areas and wearing the required personal protective equipment (PPE) as identified in safety policy.

FULL SUMMARY

This position will serve as a strong resource for our clients and our business partners. The Digital Coordinator is responsible for the growth and utilization of all digital aspects of the rental business, including interactive Caterpillar and Allied software applications in partnership with our current clientele and CAT National Accounts. The digital coordinator will build and maintain the digital online catalog, client portal access, and all administrative functions for the rental division.

This individual will collaborate with our new and existing clientele to provide specialized training to further integrate this software as an essential tool for their business.

• Maintain online digital catalog with equipment photos, pricing, and product specifications.
• Granting internal user access and initial training on the Dealer Management Tool (DMT) portal.
• Oversee the timeliness and process of the request through the DMT to various departments.
• Responsible for conducting client onboarding training and continuous training both in person and virtually.
• Assist in developing marketing strategies and content to create awareness, desire, and knowledge to utilize digital tools that are focused on overall rental fleet management and productivity.
• Responsible for growing digital tool utilization for both new and existing users ensuring clients continue to stay engaged with the application.
• Maintain CAT rental national account and premier pricing library on the internal one drive.
• Program and implement all associated pricing in our system for both national and premier accounts.
• Facilitate and assist in the development and internal use of the application within all division with a rental fleet.
• Assist in research and execution of the telematics deployment for the CAT and Allied fleet.
• Assign and track leads to the rental team that are received from the DMT.
• Responsible for providing monthly reporting to CAT and the VP of Rental on current clients, utilization, and lead generation totals.
• Work with JT Bates on all claims
• Product Link registration and subscription management through CAT affiliated site.
• Develop and execute the deployment of new software installation and tracking all allied assets.

• Knowledge and use of Microsoft computer products or other comparable systems required.
• Knowledge or ability to learn Rental software.
• Ability to design and deliver presentation material in an efficient, effective manner.
• Proven skills in written and verbal…