Senior Product Manager, Growth & Retention

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Full Time 30+ Individual Remote, US

4 days ago Requisition

Salary Range: $ To $ Annually

Evergreen Telehealth is a direct-to-consumer telehealth platform launching in September 2026, built to deliver personalized, longitudinal care in men’s health and women’s health, with an expanding portfolio of advanced therapies. Unlike most telehealth entrants, Evergreen is vertically integrated with a national, accredited compounded medication fulfillment network, giving us direct control over quality, cost, and the end-to-end patient experience.

Our platform is built cloud-native on a modern healthcare data standard (FHIR R4), with an AI-assisted clinical documentation and patient engagement layer, a leading cloud EHR, and an event-driven services architecture. We are a small, senior, fast-moving team backed by an established healthcare organization. This is a rare opportunity to join at the moment of launch and shape the product function from zero.

You will be Evergreen’s first dedicated product hire. This is a player-coach, individual contributor role for a senior product manager who wants founding-level ownership without founding-level chaos: the platform is built, the clinical and fulfillment infrastructure is in place, and launch is weeks away.

You will own product execution across the patient experience: how patients discover, enroll, convert, and stay in care. The CTO retains ownership of product vision and platform strategy; your job is to translate that vision into a prioritized roadmap, ship it with our engineering team, and let the data tell us what to do next.

In a subscription healthcare business, retention is the entire economic model. From day one of live traffic, you will own the instrumentation, analysis, and iteration loop that turns our first patient cohorts into durable, compounding growth.

• Patient funnel instrumentation and analytics, from visit to intake to conversion to first fill to refill
• The retention and lifecycle roadmap: activation, adherence, refill continuity, dunning and payment recovery, win-back
• Backlog ownership and sprint-level prioritization with engineering
• Product requirements and specs engineers can build from without a meeting
• Pricing, bundling, and packaging decisions

Through launch:

• Launch readiness across the patient-facing experience: intake, identity verification, checkout, onboarding, and first-fill journey
• Full-funnel instrumentation and analytics: define the metrics tree (visit to intake to conversion to first fill to refill), ensure every step is measurable before day one
• Pricing, bundling, and packaging decisions in partnership with the CTO and clinical leadership
• Launch triage: prioritize the inevitable post-launch fix list against the next release roadmap with clear, communicated tradeoffs
• The retention and lifecycle roadmap: activation, adherence, refill continuity, dunning and payment recovery experience, win-back
• Cohort and funnel analysis that drives weekly prioritization; you frame the tradeoffs, propose the call, and drive the decision with the CTO
• Backlog ownership and sprint-level prioritization with our VP of Engineering, internal engineers, and our offshore development partner
• Voice of the patient: synthesize support tickets, session data, and patient feedback into roadmap inputs
• Product requirements and specs that engineers can build from without a meeting: clear problem statements, acceptance criteria, and edge cases, including the regulated ones
• Coordination with clinical, compliance, and pharmacy operations stakeholders so that product decisions respect clinical safety and regulatory constraints without grinding to a halt

• 6+ years of product management experience, including at least 2 years as the senior or lead PM on a consumer-facing product
• Personal ownership of a DTC subscription product's retention metrics: you can name your LTV/CAC ratio, monthly churn rate, and the interventions you ran to move…