Website Architect

Carenetic is seeking an experienced Website Architect to own the creative execution of client website engagements from initial strategy through finalized design and front-end development.

This is a hands-on production role for someone who combines exceptional visual design skills, strong content and website strategy, technical fluency, and confident client communication
. You’ll lead the creative process—understanding the client’s business and audience, developing the content strategy and site architecture, creating wireframes and visual designs, and producing the front-end experience before handing the project to development for final implementation.

AI is central to how Carenetic works. The right person knows how to use AI-powered design, content, and development tools to work faster without sacrificing creativity, judgment, or craftsmanship.

Carenetic works primarily with healthcare practices, so experience designing consumer-facing healthcare websites is an important part of the role.

• Lead client discovery and strategy sessions to understand target audiences, brands, differentiators, service lines, and business objectives
• Develop content strategies that guide the structure, messaging, and design of each website
• Incorporate SEO and LLM/answer-engine optimization into content planning
• Assess existing websites, map content migrations, and identify content gaps
• Guide clients confidently through strategic and creative decisions
• Create comprehensive sitemaps, page hierarchies, URL structures, and navigation
• Translate content strategy into intuitive website architecture
• Anticipate functional requirements such as forms, scheduling integrations, provider directories, and multi-location functionality

Visual Design

• Design distinctive, polished websites that feel custom to each client
• Own visual direction across typography, spacing, hierarchy, imagery, interaction, and overall user experience
• Use AI-powered design tools to accelerate production while maintaining a high creative standard
• Iterate beyond initial AI-generated concepts to produce thoughtful, original work
• Incorporate approved content and client feedback into finalized designs
• Carry designs through client approval

Front-End & Development Handoff

• Produce front-end builds using AI-assisted development tools
• Clearly communicate functionality and technical requirements to developers
• Collaborate with developers throughout implementation
• Review completed development against approved designs and expected functionality
• Partner with specialized developers or contractors when projects require deeper technical expertise

Client Communication & Project Ownership

• Present creative work confidently and explain the strategy behind design decisions
• Navigate client feedback while distinguishing subjective preferences from issues that genuinely improve the end product
• Communicate clearly and professionally through meetings and written correspondence
• Maintain accurate project status and documentation
• Manage multiple website engagements simultaneously while maintaining quality and deadlines

• 5+ years of experience in web design, interactive design, digital agency work, or a comparable creative production role
• An exceptional web design portfolio demonstrating distinctive, polished, modern work
• Meaningful experience designing websites for consumer-facing healthcare organizations
  , such as dental, physical therapy, vision, family medicine, specialty practices, or multi-provider healthcare groups
• Strong understanding of how healthcare practices market themselves and convert prospective patients
• Demonstrated experience using AI-first design and development tools as part of everyday production
• Strong website and content strategy skills
• Understanding of SEO and emerging LLM/answer-engine optimization practices
• Experience developing professional sitemaps and wireframes
• Ability to understand website functionality and communicate effectively with developers
  
  Strong client presentation and consultative communication skills
• Highly organized and comfortable managing several projects simultaneously
• Strong attention to detail and a genuine pride in the quality of your work

Nice to Have

• Agen…