Social Media Manager, Latin

Overview

Sirius

XM and its brands (Pandora, Sirius

XM Media, Ads Wizz, Simplecast, and Sirius

XM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing Sirius

XM’s vision to life every day.

Sirius

XM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. Sirius

XM’s platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of Sirius

XM, is the largest ad-supported audio entertainment streaming service in the U.S. Sirius

XM s subsidiaries Simplecast and Ads Wizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company’s advertising sales organization, which operates as Sirius

XM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. Sirius

XM, through Sirius

XM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, Sirius

XM offers connected vehicle services to automakers.

We’re looking for a passionate and culturally fluent Social Media Manager to lead the day-to-day social presence for Sirius

XM’s Latin channel. You’ll be responsible for helping build and execute the Latin Sirius

XM strategy, creating engaging, real-time content that connects with fans, celebrates artists, and amplifies the voice of Latin music across platforms.

Based in Miami, you’ll sit at the center of Latin music culture - translating artist moments, genre trends, and fan energy into compelling social content. By blending deep knowledge of Latin music with data-informed strategy, you’ll help grow reach, deepen fan connection, and ensure Sirius

XM is part of the Latin music conversation every day, on every platform.

• Own the day-to-day content creation, publishing, and community management for Sirius
  
  XM’s Latin music social channels.
• Build and maintain a social content calendar aligned with music releases, artist moments, cultural moments, events, and Sirius
  
  XM programming.
• Develop creative assets - photo, video, reels, memes, and short-form content - that resonate with Latin music audiences and reflect each channel’s unique tone.
• Monitor Latin music trends, emerging artists, and platform features to keep content timely, relevant, and culturally authentic.
• Partner closely with programming, on-air talent, artists, and marketing teams to amplify key moments and campaigns. Collaborate with broader Sirius
  
  XM and Pandora brand social handles when relevant.
• Analyze content performance and audience insights to optimize strategy and share regular reporting with stakeholders.
• Stay tapped into fan conversations across genres including (but not limited to) Latin Pop, Regional Mexican, Reggaeton, Bachata, Salsa, and Latin Alternative.

• 5-6 years of experience managing social media accounts for a brand, media company, music platform, or entertainment property.
• Hands-on experience across the full scope of social content creation - capturing content on mobile, editing video and photo, writing captions, tagging, collaborating, and…