Web Content Strategist - College of Engineering

About FIU

Florida International University is a Top 50, preeminent public research university with 55,000 students from all 50 states and more than 140 countries, as well as an alumni network of more than 340,000. Located in the global city of Miami, the university offers more than 200 degree programs at the undergraduate, graduate and professional levels, including medicine and law. FIU faculty are leaders in their fields and include National Academy members, Fulbright Scholars and Mac Arthur Genius Fellows.

A Carnegie R1 institution, FIU drives impactful research in environmental resilience, health and technology and innovation. Home to the Wall of Wind and Institute of Environment, FIU stands at the forefront of discovery and innovation. With a focus on student success, economic mobility and community engagement, FIU is redefining what it means to be a public research university.

The Web Content Strategist is responsible for developing, executing, and maintaining high-quality, user-centered digital content across the College of Engineering and Computing (CEC) web properties, under the direction of the college's Director of Marketing and PR. This role conducts interviews, gathers requirements, researches and analyzes data, and uses findings to create effective, accessible content strategies for new and existing websites. The web strategist ensures editorial accuracy, consistency, and compliance with institutional standards while keeping projects on track and within scope.

Partners closely with stakeholders to optimize content, enhance user experience, and support the College and University s digital presence and brand.

• Gathers, researches, and analyzes data through content inventories, site audits, competitive assessments, user testing, stakeholder interviews, and web metrics to develop content strategies for the College of Engineering & Computing (CEC) websites.
• Develops clear, user-friendly, accessible online content for College s digital presence, ensuring alignment with UX best practices, Section 508/ADA compliance, W3C standards, and institutional guidelines.
• Maintains editorial standards, accuracy, tone, and quality of all content across college websites.
• Influences and collaborates with stakeholders translating business, user, and technical needs into actionable content plans.
• Assesses, reviews, and approves digital content to ensure consistency, quality, and adherence to templates, style guides, information architecture standards, and brand messaging.
• Measures and monitors content quality and performance; develops and promotes best practices, templates, guides, and other web-related deliverables.
• Serves as the voice of the user incorporating user input, research findings, and testing results into content recommendations.
• Works closely with designers, business analysts, and developers to define content requirements for proposed and existing pages, components, and templates.
• Participates in and supports user testing sessions; presents findings and recommendations to cross-functional teams and senior-level clients.
• Recommends improvements to content processes, tools, and technologies to enhance CEC s digital communication and site management capabilities.
• Keeps projects on track and on budget; handles multiple assignments while meeting deadlines.
• May supervise and provide functional direction to support staff and/or student employees in support of web content and online digital initiatives, as assigned.

Bachelor s degree and three (3) years of work experience in digital design/publication agency environments as content strategist, copywriter, or an editorial related field.

Administrative

$55,000 - $65,000

Begin time: 8:30 AM
End time: 5:00 PM

Criminal Background Check

• Ability to work flexible hours as needed.
• Travel to FIU Campus

Current Employee

As a current employee, you must log into Employee Self Service (ESS) to apply for this and any other internal career opportunity of interest. In this account, you are able to track your applicant status in My Applications.

To be considered eligible for the position as an internal candidate, departmental staff must meet minimum requirements of the position and be in good performance standing.

Before you begin the process, we recommend that you are prepared to attach electronic copies of your resume/ curriculum vitae, cover letter or any other documents within the application process. It is recommended that you combine your cover letter and resume into one attachment. Attached documents should be in Microsoft Word or PDF format.

* This posting will close at 12:00 am of the close date.

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