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US Wealth Regional Director

Job in Miami, Miami-Dade County, Florida, 33222, USA
Listing for: Santander Investment Securities Inc
Full Time position
Listed on 2026-07-09
Job specializations:
  • Finance & Banking
    Financial Sales, BD Manager
  • Sales
    Financial Sales
Salary/Wage Range or Industry Benchmark: 150000 - 200000 USD Yearly USD 150000.00 200000.00 YEAR
Job Description & How to Apply Below

The US Wealth Regional Director – SSLLC will lead a team of Financial Advisors and drive the growth of the firm’s U.S. domestic wealth business through the SSLLC broker‑dealer platform.

This role is responsible for increasing advisor productivity, revenue, AUM, net new assets, client acquisition, and product penetration across affluent, high‑net‑worth, and private banking client segments. The Regional Director will execute the US Wealth strategy by strengthening advisor performance, improving banker‑advisor collaboration, and expanding the use of both advisory and brokerage solutions.

The successful candidate will be an experienced sales manager with deep knowledge of the U.S. wealth management market, proven success leading Financial Advisors, and the ability to manage performance in a structured advisor compensation and incentive environment.

What You’ll Do
  • Directly lead, coach, and manage a team of Financial Advisors.
  • Set clear expectations for revenue growth, AUM growth, client acquisition, referral conversion, pipeline management, and client engagement.
  • Conduct regular advisor business reviews, pipeline discussions, performance check‑ins, and coaching sessions.
  • Hold advisors accountable for sales activity, client follow‑up, portfolio reviews, and opportunity conversion.
  • Support the recruitment, onboarding, development, and retention of high‑performing Financial Advisors.
  • Build a performance‑driven sales culture focused on growth, accountability, collaboration, and client outcomes.
Revenue and Business Growth
  • Drive growth in advisory AUM, brokerage revenue, net new assets, managed account adoption, and overall investment penetration.
  • Translate US Wealth priorities into regional sales plans and advisor‑level execution goals.
  • Partner with Private Bankers, Relationship Managers, and market leaders to convert banking relationships into investment relationships.
  • Use advisor scorecards, pipeline reporting, referral activity, and business metrics to identify opportunities and improve performance.
  • Support disciplined sales routines around client segmentation, outreach, portfolio reviews, proposals, and follow‑up.
Advisory and Brokerage Solutions
  • Lead advisor adoption of Managed Account and advisory solutions, including UMA, SMA, model portfolios, mutual fund advisory programs, ETF portfolios, and other fee‑based advisory solutions.
  • Drive responsible growth across brokerage products, including fixed income, equities, structured products, alternatives, CDs, mutual funds, ETFs, and other approved investment products.
  • Coach advisors on identifying when advisory or brokerage solutions are appropriate based on client objectives, preferences, risk tolerance, liquidity needs, and investment profile.
  • Partner with Product, Investments, Lending, Marketing, and Platform teams to support advisor education, product positioning, campaigns, and field execution.
Collaboration and Field Leadership
  • Serve as a senior sales leader connecting SSLLC, Private Banking, Wealth Management, Product, Investments, Lending, Marketing, Operations, Supervision, and Senior Leadership.
  • Strengthen collaboration between Financial Advisors and banking partners to increase client penetration.
  • Represent SSLLC in advisor meetings, market forums, client events, and leadership discussions.
  • Provide field feedback on advisor needs, product gaps, platform opportunities, competitive trends, and client demand.
  • Support SSLLC’s role as a core investment platform within the broader US Wealth initiative.
What You Bring

Required Qualifications
  • Bachelor’s degree or equivalent work experience required.
  • 15+ years of experience in wealth management, brokerage, advisory, private banking, investment sales, or financial services distribution.
  • Significant experience directly managing Financial Advisors, Investment Advisors, Wealth Advisors, or licensed investment sales professionals.
  • Proven track record of driving revenue growth, AUM growth, net new assets, client acquisition, advisor productivity, and product penetration.
  • Experience managing advisor performance through structured goals, sales metrics, scorecards, incentive plans, and business reviews.
  • Strong understanding of the…
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