GTM Engineer

Payabli is a next-generation Payments Infrastructure and Monetization Platform purpose-built for vertical software companies. Through a single, developer-friendly API with low-code embedded payment components, Payabli enables platforms to seamlessly embed, monetize, and operationalize payments—making payments a core part of their platform and business model.

By unifying payment acceptance, payment issuance, and advanced payment operations tooling, Payabli empowers software companies to manage and move money through a single infrastructure stack that delivers total control over the payments experience. Built to scale with PCI DSS 4.0 and SOC 2-compliant security, Payabli’s infrastructure delivers enterprise-grade reliability and trust while leveraging AI-driven intelligence to enhance visibility, streamline operations, and drive revenue growth.

Backed by leading fintech investors including QED Investors, Fika Ventures, TTV Capital, and Bling Capital, Payabli is setting the standard for embedded payments infrastructure powering the next generation of vertical SaaS.

We're seeking a technically-minded operator who can supercharge our sales team's efficiency through automation, data optimization, and intelligent tooling. As our Go-To-Market Engineer, you'll build and maintain the technical infrastructure that powers our sales motion—from prospect identification and enrichment to outreach automation and pipeline analytics.

This role sits at the intersection of sales operations, data engineering, and growth automation. You'll work directly with our Head of Sales, department heads across operations, marketing, customer success, and AI to identify bottlenecks, implement solutions, and continuously optimize our go-to-market engine using modern sales enablement tools and custom integrations.

Sales Enablement & Automation

• Build and optimize automated workflows for prospect outreach using tools like Ample Market, Knode.ai, and other sales engagement platforms

• Integrate and configure AI-powered sales tools (including Claude integrations and Amigo AI agent) to enhance team productivity

• Create scripts and automations that enrich prospect data, prioritize leads, and personalize outreach at scale

• Implement and maintain integrations between our CRM, sales engagement platforms, and other GTM tools

Revenue Operations

• Manage and optimize our sales tech stack to ensure data flows seamlessly between systems

• Build dashboards and reporting that provide actionable insights into pipeline health, conversion metrics, and team performance

• Maintain data hygiene across our CRM and sales tools, implementing validation rules and cleanup processes

• Design and implement lead scoring models, territory assignments, and routing logic

Prospect Research & ICP Refinement

• Develop systematic approaches to identify and qualify prospects that match our ideal customer profile across target verticals

• Build tools and processes for competitive intelligence gathering and market research

• Create data-driven frameworks for account prioritization and territory planning

• Analyze closed-won and closed-lost deals to continuously refine targeting criteria

Process Optimization & Experimentation

• Identify opportunities to eliminate manual work and accelerate the sales cycle through technical solutions

• Run experiments on outreach sequences, messaging variations, and channel optimization

• Document processes and create training materials for sales team adoption of new tools

• Stay current on emerging sales tech and AI tools that could enhance team effectiveness

Analytics & Insights

• Build custom reports and analyses to support sales strategy and forecasting

• Track and report on key GTM metrics including pipeline velocity, conversion rates, and tool ROI

• Provide data-driven recommendations to sales leadership on resource allocation and strategy

• Create performance benchmarks and accountability frameworks for the sales team

Required:

• 4+ years of experience in revenue operations, sales operations, marketing operations, or growth engineering

• Strong technical skills including proficiency with APIs, SQL, and scripting languages (Python, JavaScript, or similar)

• Hand…