Associate, Channel Marketing – LatAm and Canada

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients’ capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world’s largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns.

Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking.  We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients.
** Position Description
** We are seeking a digital‐first, data‐driven channel marketer to help design, execute, and continuously optimize integrated, lifecycle‐led marketing programs. The role is focused on driving measurable engagement, relevance, and scale across PIMCO’s Latin America and Canada client audiences. The ideal candidate will have 3-4 years of experience, with Experience in financial services is preferred but not required.
** Location
* * Miami, USA
** Responsibilities
* * The key responsibilities include, but are not limited to:
** Email & Marketing Automation
*** Partner with Digital Marketing Americas to stand-up and run Growth Marketing/Account Based Marketing Programs across both regions
* Design and execute lifecycle‐based email journeys and nurtures, including the automation of recurring, scalable programs.
* Support the launch and ongoing execution of a new monthly newsletter across both regions
* Create audiences and manage data hygiene exercises. Ensure clean, accurate client data for segmentation and personalization
* Propose and run A/B testing across subject lines, CTAs, and layouts
* Track cohort performance (opens, CTR, unsubscribes, FTE), and recommend data driven improvements
** Web & Search
*** Support in the creation, adaptation and maintenance of our web properties
* Partner with Web/Digital to improve findability and on page SEO (metadata, headings, internal links, etc)
* Analyze search intent and content gaps; propose experiments to increase qualified organic sessions and downstream engagement.
** Organic and Paid Social
*** Partner with the Social SME to evolve how we implement our  Social strategy, posting calendar and reporting.  Monitor KPIs and propose adjustments or tests to improve efficiency and impact
** Data & Analytics
*** Own performance readouts across email, web, social, and search—translating data into clear insights, recommendations, and optimization actions for stakeholders.
* Build lightweight test plans (hypothesis, variant, sample, success metric) and track results to statistical significance where applicable.
* Maintain tagging and UTM discipline to ensure accurate channel/source attribution
* Support in implementing Marketing Analytics best practices and recommendations into channel work
** Content & Digital Operations
*** Be the Point of Contact with Digital Marketing and Marketing Operations to align on and deliver regional digital roadmaps/ priorities
* Support in the maintenance and enhancement of our Content management and Sales enablement platforms (Post and Seismic)
** Qualifications
* ** Minimum of a bachelor’s degree in a quantitative or marketing-related discipline
* Proven experience in digital marketing, campaign management and account‐based or growth marketing
* Experience translating analytics and metrics into actionable insights. Curiosity about the client experience and interest in improving it through data driven insights
* Working knowledge of marketing, sales enablement, and analytics platforms, such as Marketo, Seismic, Power BI, Google Analytics, Global Meet, or Microsoft Dynamics CRM.
* Strong communication, project management and stakeholder management skills
* Ability to work in a fast-paced, dynamic environment…