Senior Vice President of Sales

POSITION OVERVIEW

The Senior Vice President of Global Sales is responsible for shaping and executing the global sales strategy for Starwood Hotels, driving revenue growth, strengthening brand positioning, and expanding market presence across all regions. This role leads the global sales organization and oversees regional sales leadership across the Americas, EMEA, and APAC. As Starwood continues its growth trajectory, the SVP will play a critical role in scaling the company’s sales infrastructure, deepening strategic partnerships, and expanding the brand’s presence within key luxury travel markets.

The ideal candidate brings extensive global market expertise, a strong network across the luxury travel ecosystem, and a proven ability to translate strategy into measurable results. This individual will serve as a key member of the Commercial Leadership Team and a strategic partner to the Chief Commercial Officer.

• Define and execute the global sales strategy in alignment with the company’s overall commercial and brand objectives.
• Drive revenue growth across transient, group, and wholesale segments, with a strong focus on high-value luxury channels.
• Identify and develop new revenue opportunities within priority and emerging markets in support of the company’s expansion strategy.
• Lead global sales planning, forecasting, and performance management to ensure delivery against revenue targets.
• Provide strategic market insight and competitive intelligence to inform positioning and commercial decision‑making.

• Lead and evolve the global sales organization, overseeing regional leaders and market‑based teams across all geographies.
• Build, scale, and optimize sales infrastructure, systems, and processes to support a growing global portfolio.
• Foster a culture of performance, accountability, and relationship‑driven selling across all sales teams.
• Mentor and develop regional sales leaders and property‑level directors of sales to ensure strong talent pipelines and leadership capability.

• Strengthen and expand relationships with luxury travel advisors, consortia (including Virtuoso and American Express FHR), corporate accounts, and high‑net‑worth client channels.
• Represent Starwood Hotels at key industry events, global sales missions, and executive‑level client engagements.
• Lead strategic global account relationships and oversee portfolio‑wide account development.
• Support new hotel openings and market entries through targeted sales strategies and partner engagement.
• Partner closely with Revenue Management, Digital, and Marketing teams to ensure fully integrated commercial strategies and effective demand generation.
• Collaborate with property‑level teams to maximize cross‑selling opportunities and portfolio performance.
• Engage with ownership groups and potential development partners to present commercial performance and strategic initiatives.
• Provide regular reporting and forward‑looking insights to the Chief Commercial Officer and executive leadership.

• Reports directly to the Chief Commercial Officer
• Oversees Global Sales leadership across all regions

• Based in or willing to relocate to Miami, with the ability to travel extensively internationally.
• 10+ years of progressive sales leadership experience within the luxury hospitality sector, including global responsibility.
• Proven track record of delivering sustained revenue growth across multiple regions and market segments.
• Established global network across luxury travel advisors, consortia, corporate accounts, and high‑net-worth client channels.
• Strong leadership experience managing and developing international teams.
• Deep understanding of global travel patterns, luxury consumer behavior, and key feeder markets.
• Exceptional executive presence, negotiation skills, and relationship management capabilities.
• Strong financial and commercial acumen with the ability to translate strategy into measurable performance.

• Experience with in a global lifestyle or luxury hospitality brand.
• Direct experience working within or leading sales efforts across EMEA, APAC or LATAM markets.