Sr. Manager, Marketing Analytics, Burger King, LAC

Position Summary

Restaurant Brands International is looking for a Sr Manager, Marketing Analytics – BK LAC to join our Marketing Team based in Miami, FL. The role supports regional marketing strategy by analyzing sales, product mix, consumer insights data and leading key market turnarounds. The position requires working on-site five days a week in our Miami, FL office.

• Lead Marketing Analytics & sales strategy & strategic traffic driving efforts for BK LAC.
• Analyze topline (sales and traffic) and profit results across our restaurant base.
• Assess promotional activity, product mix, guest segmentation and geographic results using internal and third-party software to diagnose and strategize.
• Identify root causes of performance or underperformance for key initiatives.
• Develop pricing and promotional strategy using financial modeling.
• Ideate, execute and analyze market test results, and drive recommendations based on learnings.
• Create regular marketing reports using product mix and consumer roles and responsibilities.
• Present weekly marketing reports to senior leadership.
• Analyze market trend and competitor data including guest segmentation, product mix, daypart, geographic and service mode insights to help drive insights for our marketing strategies.

• A Bachelor's Degree in Business, Economics, Marketing or related field.
• 7+ years of marketing, finance, or consulting experience or related field.
• Experience with effectively managing a team at various levels.
• Strong analytical, quantitative, problem-solving skills as well as manipulation and analysis of data.
• Proficiency in SQL and data visualization tools (Tableau, Power BI).
• Excellent interpersonal, oral and written skills to include formal presentation experience and the ability to prepare and present marketing presentations.
• Proficiency with Microsoft Office Suite programs (Excel, Word and PowerPoint) as well as Outlook.
• Fluency in both English and Spanish is required.

#Burger King Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they expand their families, free telemedicine and mental wellness support.

Restaurant Brands International and all of its affiliated companies (collectively, RBI) are equal opportunity and affirmative action employers that do not discriminate on the basis of race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or veteran status, or any other characteristic protected by local, state, provincial or federal laws, rules, or regulations. RBI's policy applies to all terms and conditions of employment.

Accommodation is available for applicants with disabilities upon request.