Manager, Category Management, Tim Hortons

Restaurant Brands International Inc. is one of the world's largest quick-service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

Restaurant Brands International owns four of the world's most prominent and iconic quick-service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have served their guests, franchisees, and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

Restaurant Brands International is looking for a Manager, Category Management to join the Tim Hortons US Marketing Team in Miami, FL. This role reports directly into the Sr. Manager, Category Management.

This is a category ownership role. You will own a defined product portfolio end-to-end, from competitive and consumer analysis through innovation development, testing, and national launch, in close partnership with the Sr. Manager who sets the overall pipeline strategy.

The right candidate is analytically sharp, curious about the QSR competitive landscape, and eager to build product instincts through hands‑on ownership. You need the drive to develop a point of view, the rigor to back it up with data, and the judgment to know when to elevate and when to execute.

RBI follows a 5‑day, in‑office work schedule to support collaboration. Successful candidates will be expected to work onsite 5 days per week in our Miami, FL office.

• Own a defined product portfolio within the Tim Hortons US menu, responsible for the performance, pipeline health, and innovation roadmap of your categories.
• Track category sales trends, product mix, and margin performance on an ongoing basis, surfacing insights and recommendations to the Sr. Manager.
• Identify gaps and opportunities within your portfolio based on consumer behavior, competitive activity, and sales data.
• Support the full stage‑gate process for your portfolio categories, from concept development and consumer research through test‑market execution, launch, and post‑test read‑back.
• Build innovation briefs that are grounded in consumer insight and competitive context, and clear enough for operations, culinary, and marketing to execute against.
• Partner with the Sr. Manager to ensure your portfolio innovations are sequenced appropriately and ready for calendar placement.
• Monitor competitive activity in your categories on an ongoing basis, tracking LTO launches, value plays, and product positioning from key QSR competitors.
• Leverage Circana, internal sales data, and consumer research to build a working knowledge of your categories that goes beyond surface‑level trends.
• Bring competitive and consumer observations to the Sr. Manager proactively, flagging opportunities in a timely manner.
• Collaborate with Brand Marketing, Analytics, Operations, and Media to move innovations from development to launch without losing quality or momentum.
• Prepare briefing materials and executive‑ready presentations for innovation projects within your portfolio.

• Bachelor's degree in Business, Marketing, Finance, or related field.
• 4+ years of work experience in QSR, fast‑casual, food & beverage, or related field.
• Experience working with sales data and consumer research to generate category insights and actionable recommendations.
• Ability to build clear, well‑structured briefs and presentations for cross‑functional and senior audiences.
• Strong analytical skills, comfortable working in Excel, Circana or equivalent syndicated data tools, and internal sales reporting.
• Highly organized with strong attention to detail and the ability to manage multiple work streams simultaneously.
• Strong communicator who can work across functions and build trust with operations and marketing partners.

• Direct QSR or food & beverage experience, with familiarity of how menu innovation translates to restaurant‑level traffic.
• Experience working within a stage‑gate or structured innovation process.
• Exposure to franchisee environments or…