Director, Creative Strategy

Adjective & Co. is an award-winning branding and advertising agency headquartered in Jacksonville Beach, Florida with satellite offices in New York. We specialize in brand strategy, brand identity and design, advertising, digital, social media, and brand management.

Us trapped in a bulleted nutshell

The Un-agency

Ad Age "Small Agency of the Year" Southeast Gold

Award winning creative (Over 250gold and silver ADDY awards)

Inc. 5000 list of the fastest-growing private companies in America

Killer portfolio of brands and clients that don't suck

Not on Facebook

Think Winston Wolf, but in agency form

Out to take over the world

Adjective & Co. is looking for a Director, Creative Strategy who can see the big picture, set a clear direction, and bring teams together to make it happen. You understand that a brand is more than a campaign. It’s the full experience people have with it-from what it stands for and how it communicates to where it shows up and how it performs.

You know people don’t experience brands one channel at a time. A social post, website, email, event, platform, partnership, or sales experience can all shape what someone thinks, feels, and does next. You understand how those touchpoints work together and can help teams create an experience that feels connected and purposeful.

You can quickly get to the heart of a client’s business challenge, identify the most important problem to solve, and turn audience, cultural, and performance insights into a clear path forward. You know when an opportunity calls for a big idea- and when a smaller, smarter improvement could make a bigger difference.

And you don’t disappear once the strategy or brief is written. You stay close to the work, keep teams aligned, challenge assumptions, make decisions, and redirect when necessary to ensure the final execution delivers on the larger vision.

Most importantly, you know how to turn what we know into what we should do next—and lead the team in doing it.

You’re a strategic thinker who can see the forest and the trees. You have a strong point of view, but you’re collaborative enough to know the best ideas rarely come from one person sitting alone in a room.

You can confidently challenge a client, inspire a creative team, simplify complex information for an executive, and create forward momentum when the path isn’t immediately clear.

You:

• Understand how business, brand, audience, creative, channel, and performance strategies work together
• Turn research, data, and cultural observations into meaningful insights and actionable direction
• Natural look for the big idea and strategic opportunity behind every assignment, while recognizing that not every challenge requires a "big idea"-and that sometimes the smartest, smallest wins can make the greatest impact
• Can lead multidisciplinary teams without needing to control every detail
• Recognize when work is stalled, fragmented, or moving in the wrong direction—and know how and when to intervene
• Give clear, constructive feedback that improves both the thinking and the work
• Bring recommendations and solutions rather than simply identifying problems
• Have exceptional communication, facilitation, presentation, and storytelling skills
• Are self-directed, organized, decisive, and accountable
• Thrive in a fast-moving environment where priorities can change quickly
• Have the confidence to lead a room and the humility to listen to it
• Have what it takes to be part of the A-Team

• Own the Strategic Direction
• Lead strategic thinking across priority accounts and agency initiatives
• Examine clients’ businesses, industries, audiences, competitors, and marketing ecosystems to identify opportunities
• Define the most important problem to solve and translate business objectives into actionable brand and marketing strategies
• Develop positioning, messaging, strategic frameworks, campaign platforms, creative territories, and briefs
• Bring a strong strategic point of view to every assignment—and know when to challenge or reframe the brief
• Lead audience, market, cultural, competitive, and consumer research as needed

Lead Integrated Teams

• Provide strategic and cross-functional leadership across Account,…