Amazon Expert

You will own Seller Central end to end: the listings, the advertising, the rankings, the compliance and the account health. Not assist on it, own it. That means you decide what gets launched, what gets fixed first, and what a good week looks like.

The reason this role exists is that supplements are harder on Amazon than almost any other category. Claims are regulated, listings get suppressed for language that would pass anywhere else, and the competition buys the same keywords you do. Someone who has scaled a nutraceutical brand there already knows this. That is who we are looking for.

• Account management. Run Seller Central across FBA and FBM, including inventory and operations.
• Listing optimisation. Titles, bullets, A+ content and imagery that convert, written to stay inside FDA and FTC limits for supplements.
• Search and ranking. Keyword research and organic ranking strategy against established competitors.
• Advertising. Sponsored Products, Sponsored Brands and DSP. Bring ACOS down while volume goes up.
• Product launches. Take new SKUs from zero using PPC, promotions and external traffic.
• Reporting. Own the numbers that matter: CTR, CVR, ACOS, TACOS, organic rank, review velocity. Turn them into decisions, not dashboards.
• Competitive intelligence. Track what the category is doing and find the gaps worth taking.
• Brand protection. Handle suppress ions and appeals, and keep hijackers and copycats off our listings.

• You know our catalogue, its rankings and its weak points better than we do.
• A written plan for the account, prioritised by revenue impact rather than by effort.
• At least one listing measurably improved, with the before and after numbers.
• Immediate value added shown

• Three to five years running Amazon Seller Central, with real results in supplements, nutraceuticals or consumer health.
• Proof you have scaled an account past $1,000,000 a month. Bring the numbers.
• Amazon PPC at a technical level
  , including DSP, not just campaign babysitting.
• Working knowledge of FDA and FTC rules for dietary supplements and Amazon's policy layer on top of them.
• Tooling. Helium 10, Jungle Scout, Data Dive, Seller board or the equivalent & more.
• Writing. You can write product copy and a clear weekly update without help.
• Independence. Nobody here will manage your calendar.

• Hands-on Amazon DSP campaigns.
• Case studies where a supplement SKU reached the top of its category.
• Experience routing external traffic from Google, Tik Tok or influencers into Amazon.