Regional Director

Role Overview

The Regional Director (RD) is responsible for meeting and exceeding sales goals and for leading all sales activities in an assigned market. The RD will recruit, build, lead, and coach a high‑performing field sales team of Territory Business Managers (TBM’s). This high‑visibility, entrepreneurial leadership role transforms new hires into a cohesive, competitive unit using analytics, market research, and regional trends to create comprehensive business plans for flawless execution.

• Translate strategy to execution: interpret national and area sales strategies and formulate localized region‑level business plans that capitalize on market opportunities and address competitive dynamics.
• Data‑driven decision making: analyze market data, sales trends, and key performance indicators (KPIs) to identify growth opportunities, adjust tactics proactively, and drive accountability across the region.
• Lead a team of Territory Business Managers (TBM’s) to promote to targeted physicians and accounts to achieve specific business goals.
• Direct TBM’s in the acquisition, expansion, and retention of targeted business within the assigned geographic area.
• Full engagement and cultivation of key accounts and customers by developing and implementing strategies that support product growth.
• Field coaching & mentorship: spend consistent time in the field conducting live calls with TBM’s and provide real‑time, constructive, actionable feedback to elevate sales capabilities, clinical/scientific knowledge, and execution.
• Attract, coach, develop, and retain individuals who will ensure high‑level performance and demonstrate strong selling skills, account management, and compliant customer engagement.
• Territory management: oversee and optimize the assigned geographic territory, managing resource allocation, budget execution, and performance metrics to meet or exceed business goals.
• Cross‑functional collaboration: partner effectively with internal stakeholders (FRMs, TLLs, marketing, training, compliance, and medical affairs) to align field initiatives and ensure seamless execution of brand strategies.
• Comply with all legal, regulatory, and compliance policies and demonstrate a high level of integrity and professionalism at all times.
• Additional duties as required.

• Player/coach mentality willing to roll up sleeves to be successful.
• Bachelor’s degree in Life Sciences, Business, or a related field required.
• 10+ years of pharmaceutical/biopharmaceutical, medical, or related sales experience.
• 3+ years first‑line sales leadership experience in the pharmaceutical/biopharmaceutical field.
  • Candidates may be considered with extensive GI/Hepatology experience and have completed a management candidate program without first‑line sales leadership.
• Rare disease, hepatology, or gastroenterology experience is highly preferred.
• Previous team and new product launch experience in a specialty disease area.
• Ability to learn complex scientific information, apply technical proficiency, and effectively communicate.
• Demonstrated track record of leading successful sales teams in a competitive environment requiring initiative, accountability, and compliant actions.
• Solid business acumen, including the ability to access and interpret company‑provided territory data for call planning and execution.
• Proficiency with CRM, AI tools, and Microsoft Office Suite.
• A valid driver’s license and ability to travel up to 60% required, which may include overnight and/or weekend travel.

The benefits for this position include a competitive compensation package, health benefits (medical, dental and vision), company match 401(k), flexible paid time off and sick time. Eligibility for paid sick time may vary by state or municipality based on local regulations.

Syneos Health is an Equal‑Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, marital status, ethnicity, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, or any other legally protected status. If you are an individual with a disability who requires a reasonable accommodation to complete any part of the application process, please contact us at  for alternate means to submit your application.