Marketing Copywriter; Year-Round

Division: Administration, Business Office

Salary: $55,000 USD - $58,000 USD

The Marketing Copywriter is responsible for developing clear, compelling, and brand-aligned copy across all Interlochen marketing channels. This role translates Interlochen’s mission and programs into engaging content that drives awareness, enrollment, and audience engagement. The Copywriter collaborates closely with marketing, design, and other teams, supporting multiple business units and managing a diverse portfolio of projects simultaneously. This role focuses on high-impact marketing copy, including SEO-driven articles and website copy, headlines, email campaigns, brochures, and conversion-focused digital content.

Success in this role is defined by the ability to produce clear, effective copy that supports institutional goals, strengthens brand consistency, and performs across channels.

• Write and edit high-quality, persuasive copy for a wide range of marketing materials, including digital and print ads, email campaigns, brochures, website content, and SEO-driven articles.
• Ensure all content aligns with Interlochen’s established voice, tone, and messaging frameworks.
• Translate complex or nuanced program information into clear, engaging, and audience-focused messaging.
• Collaborate with designers, marketers, and stakeholders to develop integrated, multi-channel campaigns.
• Maintain and manage content inventories and messaging matrices.
• Conduct research as needed to ensure accuracy and depth of content.
• Optimize digital content for SEO and performance.
• Proofread and edit copy to ensure clarity, consistency, grammar, and adherence to AP style and Interlochen’s internal style guide.
• Contribute to the evolution and refinement of brand voice and messaging over time.
• Demonstrate strong professional accountability, including consistent adherence to working hours, punctuality in meetings, and reliability in meeting deadlines.
• Comfortably work in a highly collaborative environment with regular meetings, real-time feedback, and cross-functional communication throughout the day.
• Communicate progress and timelines proactively while managing deadlines across multiple concurrent projects in various Interlochen programs and business units.
• Incorporate feedback from multiple stakeholders and revise content efficiently while maintaining clarity and voice consistency.
• Manage copy writing projects from concept through final delivery, proactively communicating timelines, questions, and progress.
• Adapt messaging for distinct audiences, including prospective students, families, donors, and arts patrons.

• Bachelor’s degree in Marketing, Communications, English, or a related field, or equivalent on-the-job experience.
• 2 – 6 years of experience in marketing and communications.
• Familiarity with Mac laptops and Google Suite.
• Working knowledge of SEO best practices.
• Exceptional writing and editing skills with a strong command of grammar and AP style.
• Ability to balance creativity with strategic and analytical thinking.
• Strong attention to detail and commitment to accuracy.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Collaborative mindset with the ability to work effectively across teams.
• Ability to adapt tone and messaging for different audiences and communication channels.
• Experience working within arts, education, or mission-driven organizations preferred.
• Willingness to travel occasionally for events or on-site content gathering.

• Health, dental, and vision insurance
• Vacation, sick, holiday, and generous winter holiday time off
• Life insurance
• Voluntary life insurance
• Short-term and long-term disability
• 403(b) plan managed by TIAA
• Free or discounted employee tickets to Interlochen performances and events (some exceptions apply)
• Early event ticket purchase before general public sales begin
• Free Stone Cafeteria meal on shift
• Dennison Recreation Center accessibility (includes spouses)
• Priority access to Interlochen employees at Pitter Patter Day Care Center (less than one mile from campus)
• Employee Referral Program (cash payments)
• Tuition discounts for employee’s children at Academy, Camp and…