Events Scheduling Coordinator

• Location 34 Industrial Park Place,Middletown, CT, 06457,United States
• Base Pay $24.00 - $26.00 / Hour
• Employee Type FT Non-Exempt

Join our dynamic team at Sage Home Brands, a leading corporation in the home improvement industry. We pride ourselves on delivering top-notch remodeling solutions that exceed our clients’ expectations while fostering innovation, growth, and unparalleled opportunities within the bathroom remodeling sector, now backed by the stability and support of a larger organizational framework. We’re looking to add an Event Scheduling Coordinator to our Retail and Events team.

The Event Scheduling Coordinator plays a vital role in driving face-to-face marketing opportunities and lead generation for our rapid growth, one-day bathroom remodeling company. Reporting directly to the Director of Retail & Events, this position is responsible for researching, booking, and managing the end-to-end event strategy across our 7 regional markets (averaging 30–50+ total events monthly).

The ideal candidate is a detail-oriented strategist and operator who can balance budget management, vendor logistics, and ROI tracking while supporting the overall growth of our retail and event footprint.

• Market Research: Proactively identify, evaluate, and prioritize local event opportunities across all 7 market territories (e.g., home & garden shows, county fairs, community expos, festival pop-ups, retail kiosks).
• Booking & Contracting: Handle all vendor outreach, contract negotiations, fee processing, and administrative paperwork required to secure premium booth locations.
• Master Calendar Management: Maintain and communicate a centralized, up-to-date master event calendar for all active market areas.
• Field Hand-off: Package and transition finalized monthly event schedules to local Field Team Leaders, ensuring they have all necessary information to handle staffing, scheduling, and booth execution.

• Logistics Coordination: Coordinate pre-event logistics, including electric/utility requests, booth specs, display shipping, vehicle access, passes, and venue guidelines.
• Asset & Inventory Management: Oversee event assets (displays, marketing collateral, banners, technology, branded giveaways) across regions; manage repair, replenishment, and delivery schedules.
• Field Support: Serve as the primary operational contact for local field managers during event setup, run-of-show troubleshooting, and teardown.
• Budget Tracking: Track monthly, quarterly, and annual event budgets per market, ensuring all booth fees, rentals, and incidental costs stay within approved limits.
• Performance Analysis: Monitor key performance indicators (KPIs) for every event, specifically analyzing Cost of Marketing (Event Spend vs. Generated Revenue) to determine profitability.
• Reporting: Compile monthly event scorecards highlighting high-performing venues, marginal performers, and recommended cancellations or expansions for future quarters.
• Assist the Director of Retail & Events with partner communication (e.g., big-box retail partners, home improvement store programs, corporate sponsors).
• Help design and refine standard operating procedures (SOPs) for field event execution and lead collection.
• Participate in weekly strategy meetings to align event calendars with broader sales targets and marketing campaigns.

• Experience: 2–4 years of experience in event coordination, event marketing logistics, vendor management, or administrative scheduling (experience in direct-to-consumer home improvement or retail marketing is a strong plus).
• Financial Acumen: Comfort managing operational budgets, tracking expenses, and calculating ROI metrics.
• Software Proficiency: Strong proficiency in Microsoft Excel / Google Sheets (budgeting, tracking, and data entry), Google Workspace / MS Office, and CRM or project management tools (e.g., Asana, , Salesforce, or similar).
• Communication: Exceptional verbal and written communication skills to negotiate contracts with vendors and collaborate effectively with remote field teams.
• Organization: Outstanding…