Lifecycle Marketing Manager: Email & SMS Growth
Job in
Middletown, Middlesex County, Connecticut, 06457, USA
Listed on 2026-08-22
Listing for:
Blueroothealth
Full Time
position Listed on 2026-08-22
Job specializations:
-
Marketing / Advertising / PR
Marketing Communications, Digital Marketing, CRM Systems & Management
Job Description & How to Apply Below
Blueroot Health is seeking a strategic Lifecycle Marketing Manager to own end-to-end lifecycle communications across all brands. You will craft and execute an integrated email and SMS content strategy, build automated flows, and run tests to optimize retention and revenue on DTC channels.
You’ll combine sharp copy with rigorous performance analysis, handling platform configuration, reporting, and HTML-enabled templates. Proficiency in Klaviyo, Hub Spot, Shopify, and SMS platforms is essential.
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