Content Creator - Part Time

Scope of Work

This part‑time position will help create content for the Strategic Communications Office. The focus will be efficiently creating reels and shorter videos. The content will require working with people in other City of Midland departments and will require quick turnaround. We expect the person to have experience creating this type of content and know of social media trends. Candidates will need to be able to show examples of their work and be expected to create content during the interview process.

• Create engaging short‑form video content, including reels and short videos, for the City of Midland’s social media platforms.
• Collaborate with various City departments to identify and capture content that highlights programs, services, events, and initiatives.
• Film, edit, and produce video content using mobile devices or other equipment to ensure high‑quality, visually appealing posts.
• Monitor social media trends and incorporate relevant styles, formats, and best practices into content creation.
• Work efficiently to produce and deliver content within tight timelines and quick turnaround expectations.
• Assist in planning and maintaining a content schedule to support the City’s communication goals.
• Ensure all content aligns with City branding, messaging, and communication standards.

• Ability to sit, stand and move from building to building.

• High school diploma or GED required.
• Experience creating short‑form video content for social media platforms such as Instagram, Facebook, or Tik Tok.
• Basic knowledge of video recording and editing using mobile devices or editing software.
• Familiarity with current social media trends, formats, and best practices.
• Ability to communicate and collaborate effectively with staff from various departments.
• Ability to manage multiple assignments and meet quick turnaround deadlines.
• Strong attention to detail and creativity in content development.
• Must be able to provide examples of previously created content.