Marketing & Sales Coordinator

Livlen Media is a local-first, social-first digital marketing agency focused on helping local businesses get found online through social media management, website design and maintenance, local search optimization, search engine optimization (SEO), reputation management along with photography & videography.

As a boutique agency, we work with a variety of clients that are primarily in consumer facing industries. We also support the functions of several in-house brands. All of the Livlen Media team is multi-skilled and cross-functional and supporting the functions of various brands and departments. No two days are the same - the ideal candidate will thrive in a start-up environment and be willing to add value, be self-directed, and take initiative without being micromanaged.

Your main responsibilities include conducting market research, producing promotional materials, and analyzing sales data. Our ideal candidate is able to interpret customers’ behavior and suggest creative ways to increase brand awareness through content creation, video production, and offsite events. If you have excellent communication skills and a passion for sales & marketing strategies, we want to meet you. Ultimately, you will ensure our company’s marketing & sales efforts help us achieve our immediate and long-term business goals.

• Conduct research to analyze customers’ behavior (e.g. purchasing habits, trends and preferences)
• Design and implement successful marketing campaigns
• Create content with a clear objective in mind through graphic design, photography, or videography
• Set up tracking systems for online marketing activities
• Track pro gress with Marketing Managers and/or Marketing Specialists
• Identify and analyze competitors
• Prepare reports by collecting and analyzing sales/marketing data
• Produce promotional materials and/or coordinate with the team in order to do so
• Craft clear product marketing copy
• Organize promotional activities for new products/services
• Prepare (monthly, quarterly and annual) forecasts

Identifying potential customers helps with marketing decisions. Gaining the attention of teenagers, for instance, likely involves using social media. The candidate should dexamine the needs, wants, and purchasing patterns of their target audience. They also keep an eye on how competitors present themselves.

From the design of a new logo to outlets where company literature will be placed, the candidate will have their hands on just about anything that relates to image. They also play a role in deciding things such as which conventions sales staff should attend, where product samples should be distributed, or which incentive programs might best attract customers.

Multiple departments depend on the sales and marketing coordinator. You will act as a point of contact, a source of information, and a go-between to convey information quickly and accurately. By keeping everyone in the loop, you will be respponsible to ensure consistency. A change in text, for instance, needs to convey to the art department so that images can be repositioned accordingly.

Management wants to see the results of various initiatives. Sales and marketing coordinators gather pertinent information and organize it into visual or written presentations.

The ideal candidate will always on the lookout for ways to build Livlen Media & in-house brands' customer base. They may, for example, supply the sales team with possible leads or make a presentation to a group that could be a good match for the employer’s product or service offerings.

• Creativity – thinking outside the box leads to exc iting campaigns that grab attention and generate…