Programmatic Internship

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

* Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

* Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

* Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

We are seeking a highly curious and analytical Programmatic Intern to join our dedicated Programmatic Team.

This role offers an exceptional opportunity to acquire a thorough understanding of the programmatic advertising ecosystem, encompassing campaign activation, optimization, and reporting. You will gain hands-on experience, directly supporting senior members in daily tasks and collaborating with internal and external stakeholders (sales, product, trading teams, as well as media and tech providers/vendors) to execute performance-driven campaigns. This is a unique chance to develop strong knowledge in both the technical and commercial aspects of programmatic, with a high focus on improving campaign results and key performance indicators (KPIs).

Activities

* Support senior team members in the setup, activation, optimization, and continuous monitoring of programmatic campaigns across various Demand-Side Platforms (DSPs).

* Assist in conducting media and financial analysis of programmatic campaigns, ensuring budget adherence and identifying key performance trends to inform strategic adjustments.

* Contribute to the generation of comprehensive performance reports for programmatic campaigns, and assist in interpreting data to derive actionable insights for internal and client review.

* Provide essential support related to programmatic supply management, helping to ensure smooth campaign delivery and troubleshooting any technical issues as needed.

* Actively collaborate with internal (sales, product, trading) and external (media and tech providers/vendors) stakeholders to ensure seamless campaign execution and foster a collaborative environment.

About You

* Currently pursuing or recently completed a Bachelor's degree in Economics, Advertising, Marketing, Communications, or a closely related field.

* Genuine interest and enthusiasm for new media, digital advertising, and the evolving programmatic ecosystem.

* Rigorous and comfortable with numbers and calculations, possessing an ability to interpret data and a genuine curiosity for understanding market dynamics and consumer behavior through programmatic insights.

* Good knowledge of both written and spoken English and Italian, as you will engage with diverse teams and clients.

* Good knowledge of Microsoft Office Suite, particularly Excel and PowerPoint.

* Familiarity with Demand-Side Platforms (DSPs), Data Management Platforms (DMPs), ad exchanges, or other programmatic tools will be considered a significant advantage.

Skills & Behaviors:

* A quick and eager learner, adept at rapidly applying new knowledge and insights to daily tasks and the constantly evolving programmatic landscape.

* An exceptional team player with excellent collaboration skills, eager to contribute to a shared vision within a dynamic programmatic unit, working effectively with diverse internal and external stakeholders.

* Thorough and meticulous, with a high attention to detail, and a strong focus on achieving and improving campaign results and KPIs.

* Articulate and effective communicator, able to convey information clearly and concisely, both verbally and in writing.

* Highly proactive, self-motivated, accountable, and organized, capable of managing multiple tasks concurrently and effectively meeting deadlines under guidance.

* Driven by passion for the digital media and advertising industry, demonstrating high motivation and commitment to achieving individual and collective goals.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits…